{"id":8537,"date":"2021-03-28T12:57:39","date_gmt":"2021-03-28T11:57:39","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=8537"},"modified":"2021-03-28T13:19:24","modified_gmt":"2021-03-28T12:19:24","slug":"getirden-sonra-vivense-de-ingiltere-pazarina-girdi","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/getirden-sonra-vivense-de-ingiltere-pazarina-girdi\/","title":{"rendered":"T\u00fcrkiye&#8217;nin mobilya markas\u0131 Vivense de \u0130ngiltere pazar\u0131na girdi"},"content":{"rendered":"<div class=\"col-12 col-lg mw0\">\n<div class=\"content-side\">\n<div class=\"content-text\">\n<p>T\u00fcrk giri\u015fimci Getir\u2019den sonra startup Vivense de \u0130ngiltere pazar\u0131na girdi. 2013 y\u0131l\u0131ndan bu yana T\u00fcrkiye\u2019de online mobilya sat\u0131\u015f\u0131 yapan Vivense, 2020 y\u0131l\u0131nda Londra\u2019da ma\u011faza a\u00e7arak global mobilya pazar\u0131na giri\u015f yapt\u0131. Marka \u015fimdi de \u0130ngiltere\u2019de e-ticaret faaliyetlerine ba\u015flad\u0131. Vivense teknoloji ekibinin geli\u015ftirdi\u011fi platform \u00fczerinde \u201cvivenselondon.com\u201d adresinde ilk a\u015famada binin \u00fczerinde \u00fcr\u00fcn sat\u0131\u015fa sunuldu. Y\u0131lsonunda \u0130ngiltere\u2019de sat\u0131\u015fa sunulan \u00fcr\u00fcnlerin 25 bini bulmas\u0131 hedefleniyor. \u00dcr\u00fcnlerin tamam\u0131 T\u00fcrkiye\u2019den tedarik edilecek.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CFuDtH1ljez\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\">&nbsp;<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\">&nbsp;<\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\">&nbsp;<\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Bu g\u00f6nderiyi Instagram&#8217;da g\u00f6r<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\">&nbsp;<\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\">&nbsp;<\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\">&nbsp;<\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\">&nbsp;<\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\">&nbsp;<\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\">&nbsp;<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CFuDtH1ljez\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Vivense London (@vivenselondon)&#8217;in payla\u015ft\u0131\u011f\u0131 bir g\u00f6nderi<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<h2>100 bin \u00fcr\u00fcn satacak<\/h2>\n<p>T\u00fcrkiye\u2019de geli\u015ftirdikleri i\u015f modeline inand\u0131klar\u0131n\u0131 aktaran Vivense\u2019nin Kurucusu Kemal Erol, halihaz\u0131rda T\u00fcrkiye\u2019de binin \u00fczerindeki \u00fcreticileri, se\u00e7ilmi\u015f 100 bine yakla\u015fan \u00fcr\u00fcn say\u0131lar\u0131, 77 showroom ve 110 bin metrekarelik operasyon merkezleriyle hizmet verdiklerini aktard\u0131. T\u00fcrkiye\u2019de online ba\u015flay\u0131p sonra fiziksel ma\u011fazaya d\u00f6nd\u00fcklerini belirten Erol, \u201cAvrupa\u2019da ise tersten ba\u015flad\u0131k. Marka kimli\u011fini oturtmak i\u00e7in ma\u011faza ile girdik ve \u0130ngiltere\u2019de 5 binin \u00fczerinde \u00fcr\u00fcn teslim ettik\u201d dedi. 18 Mart tarihi itibariyle de \u0130ngiltere\u2019de e-ticaret \u00fczerinden sat\u0131\u015fa ba\u015flad\u0131klar\u0131n\u0131 aktaran Erol, \u201cT\u00fcrkiye pazar\u0131na 100 bine yak\u0131n \u00fcr\u00fcn \u00e7e\u015fidi sunuyoruz. \u00d6rne\u011fin \u0130ngiltere yanmaz kuma\u015f \u015fart\u0131 sunuyor. \u0130lk etapta bunlardan \u0130ngiltere \u015fartlar\u0131na uygun olan 20 bin \u00fcr\u00fcn\u00fc e- ticaret \u00fczerinden \u0130ngiltere\u2019de sat\u0131\u015fa sunarak 100 bin \u00fcr\u00fcn\u00fc teslim edeceklerini kaydetti.<\/p><div id=\"briti-1727387969\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<h4>Almanya\u2019da da showroom a\u00e7acak<\/h4>\n<p>Londra\u2019da ki bu y\u0131l 4, 2023\u2019e kadar ise 23 ma\u011faza a\u00e7acaklar\u0131n\u0131 belirten Erol,\u201c Bu y\u0131l i\u00e7inde Almanya\u2019da showroom a\u00e7aca\u011f\u0131z. Orda da 20\u2019nin \u00fczerinde ma\u011faza a\u00e7aca\u011f\u0131z. 3 ila 4 y\u0131l i\u00e7inde Avrupa\u2019da say\u0131y\u0131 70 ila 80\u2019e \u00e7\u0131karm\u0131\u015f olaca\u011f\u0131z\u201d a\u00e7\u0131klamas\u0131nda bulundu.<\/p>\n<h4>Unicorn olma yolunda<\/h4>\n<p>Vivense Londra\u2019dan sonra Almanya\u2019n\u0131n ard\u0131ndan da \u0130svi\u00e7re, Bel\u00e7ika gibi Almanya\u2019n\u0131n kom\u015fu \u00fclkelerine ge\u00e7i\u015f yapmay\u0131 planl\u0131yor. 2020\u2019de 1 milyar TL ciroya ula\u015ft\u0131klar\u0131n\u0131 ifade eden Erol, \u201c2021 sonunda 2 milyar TL\u2019ye ula\u015faca\u011f\u0131m\u0131z\u0131, yurtd\u0131\u015f\u0131 at\u0131l\u0131m\u0131m\u0131zla birlikte de 2-3 y\u0131la kadar unicorn olaca\u011f\u0131m\u0131z\u0131 yani 1 milyar dolar de\u011ferlemeye ula\u015faca\u011f\u0131m\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyorum\u201d dedi.<\/p>\n<h4>Avrupa\u2019da fiyat T\u00fcrkiye\u2019nin 4 kat\u0131<\/h4>\n<p>Avrupa\u2019da mobilya fiyatlar\u0131n\u0131n T\u00fcrkiye\u2019nin 4 kat\u0131 seviyesinde bulundu\u011funu, bunun Vivense i\u00e7in \u0130ngiltere pazar\u0131nda bir avantaj oldu\u011funu vurgulayan Erol, \u201cTabii orada bizim de maliyetlerimiz T\u00fcrkiye\u2019ye g\u00f6re daha y\u00fcksek. Fakat yine de \u0130ngiltere piyasas\u0131na g\u00f6re y\u00fczde 20-30 daha uygun fiyatla sat\u0131\u015f yapabiliyoruz. 5 y\u0131lda \u0130ngiltere pazar\u0131nda liderli\u011fe aday olabiliriz\u201d diye konu\u015ftu.<\/p>\n<div id=\"attachment_8538\" style=\"width: 874px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8538\" class=\"size-full wp-image-8538\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2021\/03\/thumbs_b_c_faa5e9475301a2d7e5b9adb86f7dbf4c.jpg\" alt=\"\" width=\"864\" height=\"485\" title=\"\"><p id=\"caption-attachment-8538\" class=\"wp-caption-text\">Vivense\u2019nin Kurucusu Kemal Erol,<\/p><\/div>\n<h4>100 bin TL yat\u0131r\u0131mla ba\u015flad\u0131<\/h4>\n<p>Bundan 8 sene evvel e-ticaretteki mobilya a\u00e7\u0131\u011f\u0131n\u0131 fark edip, Vivense\u2019yi kurmaya karar verdi\u011fini anlatan Kemal Erol, \u201cAncak hi\u00e7 sermayem yoktu. O d\u00f6nem giri\u015fimcilik ekosisteminde bulanan herkese mail at\u0131p, fikrimi anlatt\u0131m. Ve \u00e7abalar\u0131m sonu\u00e7 verdi. Vivense\u2019yi 2 yat\u0131r\u0131mc\u0131dan buldu\u011fum 100 bin TL sermayeyle kurdum. O d\u00f6nemden sonra Vivense 7 seferde toplam 25 milyon dolar yat\u0131r\u0131m ald\u0131. Ge\u00e7en y\u0131l da \u00f6zel sermaye \u015firketi Actera Vivense\u2019ye 130 milyon dolar yat\u0131rd\u0131\u201d dedi.<\/p>\n<\/div>\n<div id=\"adpro-11\" class=\"adpro desktop-ad text-center\" data-page=\"346\" data-region=\"1648\" data-category=\"5fa6ea2f1913fb1ae0497abb\" data-loaded=\"true\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-auto w-330 d-none d-lg-block\">\n<aside>\n<div class=\"v-image\">&nbsp;<\/div>\n<div class=\"v-image\">&nbsp;<\/div>\n<div class=\"v-image\">&nbsp;<\/div>\n<div class=\"finance-widget\">\n<div class=\"title\">Kaynak: D\u00fcnya Gazetesi \/ Leyla \u0130lhan<\/div>\n<\/div>\n<\/aside>\n<\/div>\n<div id=\"briti-3586621654\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>T\u00fcrk giri\u015fimci Getir\u2019den sonra startup Vivense de \u0130ngiltere pazar\u0131na girdi. 2013 y\u0131l\u0131ndan bu yana T\u00fcrkiye\u2019de online mobilya sat\u0131\u015f\u0131 yapan Vivense, 2020 y\u0131l\u0131nda Londra\u2019da ma\u011faza a\u00e7arak global mobilya pazar\u0131na giri\u015f yapt\u0131. Marka \u015fimdi de \u0130ngiltere\u2019de e-ticaret faaliyetlerine ba\u015flad\u0131. Vivense teknoloji ekibinin geli\u015ftirdi\u011fi platform \u00fczerinde \u201cvivenselondon.com\u201d adresinde ilk a\u015famada binin \u00fczerinde \u00fcr\u00fcn sat\u0131\u015fa sunuldu. Y\u0131lsonunda \u0130ngiltere\u2019de sat\u0131\u015fa sunulan \u00fcr\u00fcnlerin 25 bini bulmas\u0131 hedefleniyor. \u00dcr\u00fcnlerin tamam\u0131 T\u00fcrkiye\u2019den tedarik edilecek. &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Bu g\u00f6nderiyi Instagram&#8217;da g\u00f6r &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Vivense London (@vivenselondon)&#8217;in payla\u015ft\u0131\u011f\u0131 bir g\u00f6nderi 100 bin \u00fcr\u00fcn satacak T\u00fcrkiye\u2019de geli\u015ftirdikleri [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[15],"tags":[2724,2725,2723],"class_list":["post-8537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ingiltere","tag-kemal-erol","tag-mobilya-sektoru","tag-vivense"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/8537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=8537"}],"version-history":[{"count":0,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/8537\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/8539"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=8537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=8537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=8537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}