{"id":8496,"date":"2021-03-22T12:02:14","date_gmt":"2021-03-22T12:02:14","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=8496"},"modified":"2021-03-22T12:24:22","modified_gmt":"2021-03-22T12:24:22","slug":"bqnun-2020-kari-koronavirusun-kendin-yap-nesli-yaratmasi-ile-yukseldi","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/bqnun-2020-kari-koronavirusun-kendin-yap-nesli-yaratmasi-ile-yukseldi\/","title":{"rendered":"B&#038;Q&#8217;nun 2020 k\u00e2r\u0131, koronavir\u00fcs\u00fcn &#8216;Kendin Yap Nesli&#8217; yaratmas\u0131 ile y\u00fckseldi"},"content":{"rendered":"<p>\u0130ngiltere&#8217;de b\u00fcy\u00fck yap\u0131 malzemeleri ma\u011fazalar\u0131 B&amp;Q ve Screwfix&#8217;in sahibi, 2020 i\u00e7in gelirlerde ve karlarda bir art\u0131\u015f oldu\u011funu bildirdi, \u00e7\u00fcnk\u00fc kilitli t\u00fcketiciler ev geli\u015ftirmesine tak\u0131ld\u0131 ve \u00fclke \u00e7ap\u0131nda bir DIY (kendin yap) patlamas\u0131n\u0131 k\u00f6r\u00fckledi.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-8499\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2021\/03\/53fa1b90-a70e-4300-b540-fa9953b395f6.jpg\" alt=\"\" width=\"707\" height=\"1060\" title=\"\"><\/p>\n<p>&#8220;Kendin yap&#8221; uzmanlar\u0131n ve profesyonellerin yard\u0131m\u0131 olmaks\u0131z\u0131n ger\u00e7ekle\u015ftirilen, bir \u015feylerin in\u015faat, tadilat ve tamirat\u0131na verilen isimdir. &#8220;Kendin yap(Do it yourself- DIY)&#8221; terimi ilk olarak 1950&#8217;lerde insanlar\u0131n bireysel olarak uygulamay\u0131 se\u00e7tikleri ev geli\u015ftirme projelerini anlatmak maksad\u0131yla kullan\u0131lmaya ba\u015flanm\u0131\u015ft\u0131r.<\/p>\n<p>\u0130ngiltere ve \u0130rlanda&#8217;da yakla\u015f\u0131k 1.380 B&amp;Q ve Screwfix ma\u011fazas\u0131 i\u015fleten Kingfisher, bir \u00f6nceki y\u0131l 103 milyon sterlinden %634 art\u0131\u015fla 31 Mart&#8217;a kadar olan y\u0131lda 756 milyon sterlin vergi \u00f6ncesi k\u00e2r elde etti\u011fini bildirdi.<\/p><div id=\"briti-375426286\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<blockquote><p>Kingfisher plc, 80.000 \u00e7al\u0131\u015fandan olu\u015fan bir ekip taraf\u0131ndan desteklenen 1.380&#8217;den fazla ma\u011fazaya sahip uluslararas\u0131 bir ev geli\u015ftirme \u015firketidir. B&amp;Q, Castorama, Brico D\u00e9p\u00f4t, Screwfix, TradePoint ve T\u00fcrkiye k\u00f6kenli Ko\u00e7ta\u015f dahil olmak \u00fczere Avrupa \u00e7ap\u0131nda sekiz \u00fclkede perakende ma\u011fazalar\u0131 alt\u0131nda faaliyet g\u00f6stermektedir.&nbsp;&nbsp;<\/p><\/blockquote>\n<p>Grubun Fransa ve Polonya gibi \u00fclkelerdeki operasyonlar\u0131 da dahil olmak \u00fczere genel sat\u0131\u015flar % 7,2&#8217;lik bir art\u0131\u015fla 12,3 milyar sterline ula\u015ft\u0131. Click and Collect sat\u0131\u015flar\u0131 %226 artt\u0131 ve bir \u00f6nceki mali y\u0131lda %62 olan t\u00fcm e-ticaret sat\u0131\u015flar\u0131n\u0131n d\u00f6rtte \u00fc\u00e7\u00fcnden fazlas\u0131n\u0131 olu\u015fturuyor.<\/p>\n<blockquote><p>&nbsp;Click and Collect, Online Al\u0131\u015fveri\u015f yapan m\u00fc\u015fterilerin sipari\u015f ettikleri \u00fcr\u00fcnleri, kargo yoluyla teslim etmek yerine, m\u00fc\u015fterilerin almas\u0131 i\u00e7in ma\u011fazada tutma se\u00e7ene\u011fi olarak tan\u0131mlanabilir. Bu sistemi en \u00e7ok kullananlar genellikle fiziksel ma\u011fazaya da sahip olan e-ticaret siteleridir.<\/p><\/blockquote>\n<p>\u015eirket Mart ay\u0131 ba\u015flar\u0131nda \u0130ngiltere ve \u0130rlanda&#8217;da bu y\u0131l 50 Screwfix ma\u011fazas\u0131 a\u00e7aca\u011f\u0131n\u0131 ve 600 yeni i\u015f yarataca\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CDBiMWdgK-o\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<p>&nbsp;<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\">&nbsp;<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\">&nbsp;<\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\">&nbsp;<\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Bu g\u00f6nderiyi Instagram&#8217;da g\u00f6r<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\">&nbsp;<\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\">&nbsp;<\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\">&nbsp;<\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\">&nbsp;<\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\">&nbsp;<\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\">&nbsp;<\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\">&nbsp;<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CDBiMWdgK-o\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">B&amp;Q (@bandq_uk)&#8217;in payla\u015ft\u0131\u011f\u0131 bir g\u00f6nderi<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\nKingfisher&#8217;\u0131n ba\u015f y\u00f6neticisi Thierry Garnier, &#8220;Covid krizi, evden daha fazla \u00e7al\u0131\u015fma, evin bir &#8216;merkez&#8217; olarak yenilenen \u00f6nemi ve yeni nesil DIYers&#8217;\u0131n (kendin yap\u00e7\u0131lar) geli\u015ftirilmesi de dahil olmak \u00fczere sekt\u00f6r\u00fcm\u00fcz i\u00e7in a\u00e7\u0131k\u00e7a destekleyici olan yeni uzun vadeli trendler olu\u015fturdu ve bunlar\u0131n s\u00fcrmesini bekliyoruz.&#8221; dedi.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-8497\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2021\/03\/5f709309-5e8a-423d-9e4b-2b7cacb74e38.jpg\" alt=\"\" width=\"800\" height=\"475\" title=\"\"><\/p>\n<h4>&#8220;Stratejik ilerlememizle, bu yeni ve olumlu pazar e\u011filimlerden yararlanmak i\u00e7in iyi bir konumday\u0131z.&#8221;<\/h4>\n<p>\u015eirket, pandeminin dijital i\u015fini g\u00fc\u00e7lendirdi\u011fini ve ge\u00e7en y\u0131l i\u00e7inde 10 milyon yeni \u00e7evrim i\u00e7i m\u00fc\u015fteri \u00e7ekti\u011fini s\u00f6yledi. Genel e-ticaret sat\u0131\u015flar\u0131 y\u0131ll\u0131k bazda %158 b\u00fcy\u00fcyerek toplam grup sat\u0131\u015flar\u0131n\u0131n %18&#8217;ini olu\u015fturdu ve salg\u0131n \u00f6ncesi %8&#8217;lik pay\u0131n iki kat\u0131ndan fazla artt\u0131.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">Our Full Year Results show our new <a href=\"https:\/\/twitter.com\/hashtag\/PoweredByKingfisher?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#PoweredByKingfisher<\/a> strategy is delivering in a resilient home improvement market. Find out more here <a href=\"https:\/\/t.co\/J3tBgteieo\">https:\/\/t.co\/J3tBgteieo<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/KGFFY2021?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#KGFFY2021<\/a> <a href=\"https:\/\/t.co\/icz8z4jxWX\">pic.twitter.com\/icz8z4jxWX<\/a><\/p>\n<p>\u2014 Kingfisher plc (@kingfisherplc) <a href=\"https:\/\/twitter.com\/kingfisherplc\/status\/1373893160242450432?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">March 22, 2021<\/a><\/p><\/blockquote>\n<p><script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>The Guardian&#8217;a konu\u015fan Garnier, &#8220;E-ticaret alan\u0131nda, ma\u011fazalar\u0131m\u0131z, BT sistemlerimiz ve tedarik zincirimizdeki de\u011fi\u015fiklikleri h\u0131zla uygulayarak, m\u00fc\u015fterilerimizin h\u0131z ve kolayl\u0131k talebini kar\u015f\u0131lad\u0131k&#8221; dedi. &#8220;Ma\u011fazalar\u0131 merkeze yerle\u015ftirme modelimiz taraf\u0131ndan desteklenen bu yakla\u015f\u0131m, h\u0131zl\u0131 t\u0131klama ve daha h\u0131zl\u0131 eve teslimat hizmetleriyle birlikte b\u00fcy\u00fcmeyi de sa\u011flad\u0131.&#8221;<img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-8501\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2021\/03\/f8f15d11-c9c7-4426-9f05-6f7aad85732c.jpg\" alt=\"\" width=\"779\" height=\"650\" title=\"\">&nbsp;<\/p>\n<p>Garnier, &#8220;Kingfisher, t\u00fcm \u00f6nemli pazarlarda geli\u015fmi\u015f rekabet konumu, g\u00fc\u00e7l\u00fc yeni m\u00fc\u015fteri b\u00fcy\u00fcmesi ve dijital benimsemede bir ad\u0131m de\u011fi\u015fikli\u011fi ile Covid krizinden daha g\u00fc\u00e7l\u00fc bir i\u015f olarak \u00e7\u0131k\u0131yor.&#8221; dedi. &#8220;Mevcut ticaret olumlu olmaya devam ediyor ve bir b\u00fct\u00fcn olarak y\u0131l boyunca g\u00f6r\u00fcn\u00fcrl\u00fck s\u0131n\u0131rl\u0131 olsa da, daha geni\u015f pazarlar\u0131m\u0131z\u0131n s\u00fcrekli performanslar\u0131ndan eminiz.&#8221;<\/p>\n<p>Aral\u0131k ay\u0131nda Kingfisher, acil vergi m\u00fckellefi deste\u011finin iadesinde di\u011fer perakendecilere kat\u0131ld\u0131 ve devletten ald\u0131\u011f\u0131 130 milyon sterlini geri \u00f6deme s\u00f6z\u00fc verdi.<\/p>\n<div id=\"briti-2998824840\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>\u0130ngiltere&#8217;de b\u00fcy\u00fck yap\u0131 malzemeleri ma\u011fazalar\u0131 B&amp;Q ve Screwfix&#8217;in sahibi, 2020 i\u00e7in gelirlerde ve karlarda bir art\u0131\u015f oldu\u011funu bildirdi, \u00e7\u00fcnk\u00fc kilitli t\u00fcketiciler ev geli\u015ftirmesine tak\u0131ld\u0131 ve \u00fclke \u00e7ap\u0131nda bir DIY (kendin yap) patlamas\u0131n\u0131 k\u00f6r\u00fckledi. &#8220;Kendin yap&#8221; uzmanlar\u0131n ve profesyonellerin yard\u0131m\u0131 olmaks\u0131z\u0131n ger\u00e7ekle\u015ftirilen, bir \u015feylerin in\u015faat, tadilat ve tamirat\u0131na verilen isimdir. &#8220;Kendin yap(Do it yourself- DIY)&#8221; terimi ilk olarak 1950&#8217;lerde insanlar\u0131n bireysel olarak uygulamay\u0131 se\u00e7tikleri ev geli\u015ftirme projelerini anlatmak maksad\u0131yla kullan\u0131lmaya ba\u015flanm\u0131\u015ft\u0131r. \u0130ngiltere ve \u0130rlanda&#8217;da yakla\u015f\u0131k 1.380 B&amp;Q ve Screwfix ma\u011fazas\u0131 i\u015fleten Kingfisher, bir \u00f6nceki y\u0131l 103 milyon sterlinden %634 art\u0131\u015fla 31 Mart&#8217;a kadar olan y\u0131lda 756 milyon sterlin vergi \u00f6ncesi k\u00e2r [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8500,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[2706,2708,2707,2712,2713,2711,2709,2710,2714],"class_list":["post-8496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-bq","tag-brico-depot","tag-castorama","tag-diy","tag-kendin-yap","tag-koctas","tag-screwfix","tag-tradepoint","tag-yapi-magazasi"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/8496","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=8496"}],"version-history":[{"count":0,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/8496\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/8500"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=8496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=8496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=8496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}