{"id":39153,"date":"2026-06-01T12:47:24","date_gmt":"2026-06-01T11:47:24","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=39153"},"modified":"2026-06-01T12:47:24","modified_gmt":"2026-06-01T11:47:24","slug":"burberry-net-sifir-hedefini-2050ye-erteledi","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/burberry-net-sifir-hedefini-2050ye-erteledi\/","title":{"rendered":"Burberry net s\u0131f\u0131r hedefini 2050\u2019ye erteledi"},"content":{"rendered":"<p>\u0130ngiliz l\u00fcks moda markas\u0131 <strong>Burberry<\/strong>, daha \u00f6nce a\u00e7\u0131klad\u0131\u011f\u0131 iklim hedeflerini revize ederek net s\u0131f\u0131r ve \u201ciklim pozitif\u201d olma hedefini 10 y\u0131l erteledi. \u015eirket, 2040 olarak belirlenen hedef tarihini 2050\u2019ye ta\u015f\u0131d\u0131\u011f\u0131n\u0131 duyurdu.<\/p>\n<p><strong>City AM\u2019nin haberine g\u00f6re<\/strong>, karar \u015firketin \u00f6nceki iklim taahh\u00fctlerinin uygulanabilirli\u011fini yeniden de\u011ferlendirmesinin ard\u0131ndan al\u0131nd\u0131. Burberry, y\u0131ll\u0131k raporunda g\u00fcncellenen hedeflerin d\u0131\u015f fakt\u00f6rlere kar\u015f\u0131 \u201cpragmatik bir yan\u0131t\u201d oldu\u011funu ve iklim de\u011fi\u015fikli\u011fini i\u015fletme a\u00e7\u0131s\u0131ndan temel risklerden biri olarak g\u00f6rmeye devam etti\u011fini belirtti.<\/p>\n<h4>\u0130ddial\u0131 hedefler yeniden g\u00f6zden ge\u00e7irildi<\/h4>\n<p>Burberry, 2021 y\u0131l\u0131nda moda sekt\u00f6r\u00fcndeki en iddial\u0131 s\u00fcrd\u00fcr\u00fclebilirlik planlar\u0131ndan birini a\u00e7\u0131klam\u0131\u015ft\u0131. \u015eirket, 2040 y\u0131l\u0131na kadar iklim \u00fczerinde net pozitif etki yaratmay\u0131 ve on y\u0131l\u0131n sonuna kadar dolayl\u0131 sera gaz\u0131 emisyonlar\u0131n\u0131 y\u00fczde 46 azaltmay\u0131 taahh\u00fct etmi\u015fti.<\/p><div id=\"briti-3338989159\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<p>D\u00f6nemin \u00dcst Y\u00f6neticisi (<strong>CEO<\/strong>) <strong>Jonathan Akeroyd<\/strong>, bu hedefleri \u015firketin s\u00fcrd\u00fcr\u00fclebilirli\u011fe olan uzun vadeli ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n bir g\u00f6stergesi olarak tan\u0131mlam\u0131\u015ft\u0131.<\/p>\n<p>Ancak Burberry\u2019nin yeni y\u00f6netimi, \u015firketin d\u00f6n\u00fc\u015f\u00fcm plan\u0131 kapsam\u0131nda bu hedefleri yeniden de\u011ferlendirdi. Akeroyd\u2019un yerine ge\u00e7en <strong>Joshua Schulman<\/strong>, son y\u0131llarda ya\u015fanan finansal zorluklar ve zay\u0131f performans\u0131n ard\u0131ndan kapsaml\u0131 bir yeniden yap\u0131lanma s\u00fcreci y\u00fcr\u00fct\u00fcyor.<\/p>\n<h4>Maliyet azaltma program\u0131 s\u00fcr\u00fcyor<\/h4>\n<p>\u015eirket, d\u00f6n\u00fc\u015f\u00fcm plan\u0131n\u0131n bir par\u00e7as\u0131 olarak ge\u00e7en y\u0131l yakla\u015f\u0131k <strong>1.700 \u00e7al\u0131\u015fan\u0131n\u0131<\/strong>, yani i\u015f g\u00fcc\u00fcn\u00fcn be\u015fte birini i\u015ften \u00e7\u0131karma karar\u0131 ald\u0131.<\/p>\n<p>Y\u0131ll\u0131k rapora g\u00f6re, yeniden yap\u0131lanma kapsam\u0131nda olu\u015fan maliyetler son mali y\u0131lda <strong>45 milyon sterlini<\/strong> a\u015ft\u0131. Bir \u00f6nceki raporlama d\u00f6neminde de 29 milyon sterlinlik yeniden yap\u0131land\u0131rma gideri kaydedilmi\u015fti.<\/p>\n<p>Burberry, buna kar\u015f\u0131n i\u015ften \u00e7\u0131karmalar sayesinde yakla\u015f\u0131k <strong>80 milyon sterlinlik maliyet tasarrufu<\/strong> elde edildi\u011fini ve bu tasarruflar\u0131n \u015firketin 2025 y\u0131l\u0131nda yeniden k\u00e2rl\u0131l\u0131\u011fa d\u00f6nmesine katk\u0131 sa\u011flad\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n<h4>\u015eirketler iklim hedeflerini revize ediyor<\/h4>\n<p>Burberry\u2019nin karar\u0131, son d\u00f6nemde iklim hedeflerini geri \u00e7eken veya erteleyen b\u00fcy\u00fck \u015firketler aras\u0131ndaki e\u011filimin son \u00f6rneklerinden biri olarak de\u011ferlendiriliyor.<\/p>\n<p>T\u00fcketim \u00fcr\u00fcnleri devi <strong>Unilever<\/strong>, 2024 y\u0131l\u0131nda plastik kullan\u0131m\u0131 ve \u00e7e\u015fitlilik konular\u0131ndaki baz\u0131 taahh\u00fctlerini yumu\u015fatm\u0131\u015ft\u0131. Enerji \u015firketleri <strong>Shell<\/strong> ve <strong>BP<\/strong> de pandemi d\u00f6neminde belirledikleri emisyon azalt\u0131m hedeflerini daha uzun vadeli ge\u00e7i\u015f planlar\u0131yla de\u011fi\u015ftirmi\u015fti.<\/p>\n<p>Burberry y\u00f6netimi raporda, iklim de\u011fi\u015fikli\u011fiyle ba\u011flant\u0131l\u0131 risk ve f\u0131rsatlar\u0131n daha iyi anla\u015f\u0131lmas\u0131 amac\u0131yla y\u00fcr\u00fct\u00fclen inceleme sonucunda hedeflerin g\u00fcncellendi\u011fini ifade etti.<\/p>\n<p>\u015eirket a\u00e7\u0131klamas\u0131nda, \u201cBu karar, i\u015f d\u00f6n\u00fc\u015f\u00fcm\u00fcm\u00fcz ve faaliyetlerimizi karbonsuzla\u015ft\u0131rmak i\u00e7in gerekli oldu\u011funa inand\u0131\u011f\u0131m\u0131z a\u00e7\u0131k ve uygulanabilir yol haritalar\u0131n\u0131n olu\u015fturulmas\u0131 temelinde al\u0131nm\u0131\u015ft\u0131r\u201d denildi.<\/p>\n<p>Burberry ise konuya ili\u015fkin ek yorum yapmad\u0131.<\/p>\n<div id=\"briti-3526794443\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>\u0130ngiliz l\u00fcks moda markas\u0131 Burberry, daha \u00f6nce a\u00e7\u0131klad\u0131\u011f\u0131 iklim hedeflerini revize ederek net s\u0131f\u0131r ve \u201ciklim pozitif\u201d olma hedefini 10 y\u0131l erteledi. \u015eirket, 2040 olarak belirlenen hedef tarihini 2050\u2019ye ta\u015f\u0131d\u0131\u011f\u0131n\u0131 duyurdu. City AM\u2019nin haberine g\u00f6re, karar \u015firketin \u00f6nceki iklim taahh\u00fctlerinin uygulanabilirli\u011fini yeniden de\u011ferlendirmesinin ard\u0131ndan al\u0131nd\u0131. Burberry, y\u0131ll\u0131k raporunda g\u00fcncellenen hedeflerin d\u0131\u015f fakt\u00f6rlere kar\u015f\u0131 \u201cpragmatik bir yan\u0131t\u201d oldu\u011funu ve iklim de\u011fi\u015fikli\u011fini i\u015fletme a\u00e7\u0131s\u0131ndan temel risklerden biri olarak g\u00f6rmeye devam etti\u011fini belirtti. \u0130ddial\u0131 hedefler yeniden g\u00f6zden ge\u00e7irildi Burberry, 2021 y\u0131l\u0131nda moda sekt\u00f6r\u00fcndeki en iddial\u0131 s\u00fcrd\u00fcr\u00fclebilirlik planlar\u0131ndan birini a\u00e7\u0131klam\u0131\u015ft\u0131. \u015eirket, 2040 y\u0131l\u0131na kadar iklim \u00fczerinde net pozitif etki yaratmay\u0131 ve on y\u0131l\u0131n sonuna [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":39154,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[5269],"tags":[],"class_list":["post-39153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-birlesik-krallik"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/39153","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=39153"}],"version-history":[{"count":1,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/39153\/revisions"}],"predecessor-version":[{"id":39155,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/39153\/revisions\/39155"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/39154"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=39153"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=39153"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=39153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}