{"id":38848,"date":"2026-05-06T15:57:56","date_gmt":"2026-05-06T14:57:56","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=38848"},"modified":"2026-05-06T15:57:56","modified_gmt":"2026-05-06T14:57:56","slug":"ingilterede-supermarket-devleri-arasinda-mulk-yasasi-savasi-cikti","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/ingilterede-supermarket-devleri-arasinda-mulk-yasasi-savasi-cikti\/","title":{"rendered":"\u0130ngiltere\u2019de s\u00fcpermarket devleri aras\u0131nda \u2018m\u00fclk yasas\u0131\u2019 sava\u015f\u0131 \u00e7\u0131kt\u0131"},"content":{"rendered":"<div id=\"model-response-message-contentr_5d111c39fdc15f2a\" class=\"markdown markdown-main-panel stronger enable-updated-hr-color\" dir=\"ltr\" aria-live=\"polite\" aria-busy=\"false\">\n<p data-path-to-node=\"2\">Birle\u015fik Krall\u0131k&#8217;\u0131n en b\u00fcy\u00fck s\u00fcpermarket zincirlerinden \u00fc\u00e7\u00fc, m\u00fclkiyet kurallar\u0131ndaki bir bo\u015flu\u011fu kullanarak rakiplerinin yak\u0131nlarda ma\u011faza a\u00e7mas\u0131n\u0131 engelleyen <b data-path-to-node=\"2\" data-index-in-node=\"159\">Aldi<\/b> ve <b data-path-to-node=\"2\" data-index-in-node=\"167\">Lidl<\/b>&#8216;a kar\u015f\u0131 harekete ge\u00e7ti. Geleneksel perakende devleri, haks\u0131z rekabete yol a\u00e7t\u0131\u011f\u0131n\u0131 savunduklar\u0131 bu durumun d\u00fczeltilmesi i\u00e7in d\u00fczenleyici kurumlar\u0131 g\u00f6reve \u00e7a\u011f\u0131rd\u0131.<\/p>\n<p data-path-to-node=\"3\">Haberin kayna\u011f\u0131 olan yaz\u0131l\u0131 ba\u015fvurularda <b data-path-to-node=\"3\" data-index-in-node=\"41\">Morrisons<\/b>, <b data-path-to-node=\"3\" data-index-in-node=\"52\">Sainsbury&#8217;s<\/b> ve <b data-path-to-node=\"3\" data-index-in-node=\"67\">Iceland<\/b>, Rekabet ve Piyasalar Kurumu\u2019na (CMA) mevcut kurallar\u0131n g\u00fcncellenmesi y\u00f6n\u00fcnde bask\u0131 yapt\u0131. Perakendeciler, m\u00fclkiyet k\u0131s\u0131tlamalar\u0131n\u0131n serbest piyasa ko\u015fullar\u0131n\u0131 zedeledi\u011fini savunuyor.<\/p>\n<p data-path-to-node=\"4\"><b data-path-to-node=\"4\" data-index-in-node=\"0\">Tart\u0131\u015fmal\u0131 yasal bo\u015fluk<\/b><\/p><div id=\"briti-2319777675\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<p data-path-to-node=\"5\">Mevcut d\u00fczenlemelere g\u00f6re, b\u00fcy\u00fck g\u0131da perakendecilerinin rakip zincirlerin yak\u0131n b\u00f6lgelerde ma\u011faza a\u00e7mas\u0131n\u0131 engelleyen m\u00fclkiyet maddeleri kullanmas\u0131 yasaklanm\u0131\u015f durumda. Ancak Aldi ve Lidl, mevcut mevzuat kapsam\u0131nda hen\u00fcz &#8220;b\u00fcy\u00fck g\u0131da perakendecisi&#8221; olarak s\u0131n\u0131fland\u0131r\u0131lmad\u0131klar\u0131 i\u00e7in bu k\u0131s\u0131tlamalardan muaf tutuluyor.<\/p>\n<p data-path-to-node=\"6\">Bu yasal stat\u00fc fark\u0131, iki indirimli market zincirinin h\u0131zl\u0131 geni\u015fleme stratejilerini desteklerken, rakiplerinin \u00f6n\u00fcn\u00fc kesmelerine olanak tan\u0131yor. CMA, son y\u0131llarda pazar pay\u0131n\u0131 ciddi oranda art\u0131ran bu iki dev ismin stat\u00fcs\u00fcn\u00fcn de\u011fi\u015ftirilip de\u011fi\u015ftirilmeyece\u011fini de\u011ferlendirmeye ald\u0131.<\/p>\n<p data-path-to-node=\"7\"><b data-path-to-node=\"7\" data-index-in-node=\"0\">E\u015fit oyun alan\u0131 talebi<\/b><\/p>\n<p data-path-to-node=\"8\">Sainsbury&#8217;s taraf\u0131ndan yap\u0131lan a\u00e7\u0131klamada, mevcut durumun rekabetin etkinli\u011fini azaltt\u0131\u011f\u0131na dair &#8220;ciddi bir risk&#8221; oldu\u011fu vurguland\u0131. \u015eirket, bu d\u00fczenleme bo\u015flu\u011funun Sainsbury\u2019nin rekabet g\u00fcc\u00fcn\u00fc s\u0131n\u0131rlad\u0131\u011f\u0131n\u0131 ve Aldi ile Lidl \u00fczerindeki piyasa bask\u0131s\u0131n\u0131 zay\u0131flatt\u0131\u011f\u0131n\u0131 belirterek &#8220;e\u015fit oyun alan\u0131&#8221; \u00e7a\u011fr\u0131s\u0131nda bulundu.<\/p>\n<p data-path-to-node=\"9\">Iceland y\u00f6netimi de kural de\u011fi\u015fikli\u011finin Birle\u015fik Krall\u0131k g\u0131da pazar\u0131nda adaleti ve e\u015fitli\u011fi sa\u011flamak i\u00e7in zorunlu oldu\u011funu savundu. Morrisons ise fiyat e\u015fitleme programlar\u0131 sayesinde indirimli marketlerin &#8220;d\u00fc\u015f\u00fck fiyat&#8221; avantaj\u0131n\u0131n art\u0131k benzersiz olmad\u0131\u011f\u0131n\u0131, bu nedenle ayr\u0131cal\u0131kl\u0131 stat\u00fclerinin sona ermesi gerekti\u011fini dile getirdi.<\/p>\n<p data-path-to-node=\"10\"><b data-path-to-node=\"10\" data-index-in-node=\"0\">\u0130ndirimli marketlerin savunmas\u0131<\/b><\/p>\n<p data-path-to-node=\"11\">Aldi, CMA&#8217;ya sundu\u011fu kar\u015f\u0131 g\u00f6r\u00fc\u015fte mevcut s\u0131n\u0131fland\u0131rmas\u0131n\u0131n korunmas\u0131n\u0131 talep etti. \u015eirket, d\u00fc\u015f\u00fck fiyatlar\u0131n\u0131 s\u0131n\u0131rl\u0131 \u00fcr\u00fcn yelpazesi ve sade i\u015fletme modeline bor\u00e7lu oldu\u011funu savunarak, geleneksel s\u00fcpermarketlerden \u00e7ok farkl\u0131 bir kulvarda hizmet verdi\u011fini iddia etti.<\/p>\n<p data-path-to-node=\"12\">Savunmas\u0131nda online sat\u0131\u015f kanallar\u0131n\u0131n, eve servis hizmetlerinin, kasap veya bal\u0131k\u00e7\u0131 reyonlar\u0131n\u0131n bulunmad\u0131\u011f\u0131na dikkat \u00e7eken Aldi, i\u015fletme yap\u0131s\u0131n\u0131n karma\u015f\u0131kl\u0131ktan uzak oldu\u011funu belirtti. Tart\u0131\u015fman\u0131n di\u011fer taraf\u0131ndaki Lidl ise konuyla ilgili hen\u00fcz resmi ve halka a\u00e7\u0131k bir beyanda bulunmad\u0131.<\/p>\n<p data-path-to-node=\"13\">CMA&#8217;n\u0131n bu kritik anla\u015fmazl\u0131\u011fa ili\u015fkin ge\u00e7ici karar\u0131n\u0131 Temmuz ay\u0131nda a\u00e7\u0131klamas\u0131 bekleniyor. Perakendecilerin itirazlar\u0131n\u0131n ard\u0131ndan kesin karar\u0131n ise Eyl\u00fcl ay\u0131nda verilmesi planlan\u0131yor. Karar, Birle\u015fik Krall\u0131k perakende sekt\u00f6r\u00fcndeki dengeleri uzun vadeli olarak etkileyebilir.<\/p>\n<\/div>\n<div id=\"briti-249073392\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Birle\u015fik Krall\u0131k&#8217;\u0131n en b\u00fcy\u00fck s\u00fcpermarket zincirlerinden \u00fc\u00e7\u00fc, m\u00fclkiyet kurallar\u0131ndaki bir bo\u015flu\u011fu kullanarak rakiplerinin yak\u0131nlarda ma\u011faza a\u00e7mas\u0131n\u0131 engelleyen Aldi ve Lidl&#8216;a kar\u015f\u0131 harekete ge\u00e7ti. Geleneksel perakende devleri, haks\u0131z rekabete yol a\u00e7t\u0131\u011f\u0131n\u0131 savunduklar\u0131 bu durumun d\u00fczeltilmesi i\u00e7in d\u00fczenleyici kurumlar\u0131 g\u00f6reve \u00e7a\u011f\u0131rd\u0131. Haberin kayna\u011f\u0131 olan yaz\u0131l\u0131 ba\u015fvurularda Morrisons, Sainsbury&#8217;s ve Iceland, Rekabet ve Piyasalar Kurumu\u2019na (CMA) mevcut kurallar\u0131n g\u00fcncellenmesi y\u00f6n\u00fcnde bask\u0131 yapt\u0131. Perakendeciler, m\u00fclkiyet k\u0131s\u0131tlamalar\u0131n\u0131n serbest piyasa ko\u015fullar\u0131n\u0131 zedeledi\u011fini savunuyor. Tart\u0131\u015fmal\u0131 yasal bo\u015fluk Mevcut d\u00fczenlemelere g\u00f6re, b\u00fcy\u00fck g\u0131da perakendecilerinin rakip zincirlerin yak\u0131n b\u00f6lgelerde ma\u011faza a\u00e7mas\u0131n\u0131 engelleyen m\u00fclkiyet maddeleri kullanmas\u0131 yasaklanm\u0131\u015f durumda. Ancak Aldi ve Lidl, mevcut mevzuat kapsam\u0131nda hen\u00fcz &#8220;b\u00fcy\u00fck g\u0131da perakendecisi&#8221; olarak [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":38849,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[5269],"tags":[],"class_list":["post-38848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-birlesik-krallik"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/38848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=38848"}],"version-history":[{"count":1,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/38848\/revisions"}],"predecessor-version":[{"id":38850,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/38848\/revisions\/38850"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/38849"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=38848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=38848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=38848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}