{"id":38756,"date":"2026-04-27T22:54:55","date_gmt":"2026-04-27T21:54:55","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=38756"},"modified":"2026-04-27T22:54:55","modified_gmt":"2026-04-27T21:54:55","slug":"claires-birlesik-krallik-ve-irlandadaki-154-magazasini-kapatti","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/claires-birlesik-krallik-ve-irlandadaki-154-magazasini-kapatti\/","title":{"rendered":"Claire&#8217;s Birle\u015fik Krall\u0131k ve \u0130rlanda\u2019daki 154 ma\u011fazas\u0131n\u0131 kapatt\u0131"},"content":{"rendered":"<div id=\"model-response-message-contentr_57e973684bacce98\" class=\"markdown markdown-main-panel stronger enable-updated-hr-color\" dir=\"ltr\" aria-live=\"polite\" aria-busy=\"false\">\n<p data-path-to-node=\"2\">Birle\u015fik Krall\u0131k ve \u0130rlanda&#8217;daki t\u00fcm Claire&#8217;s \u015fubeleri, \u015firketin bir y\u0131l i\u00e7inde ikinci kez kayyum y\u00f6netimine devredilmesinin ard\u0131ndan faaliyetlerini durdurdu. Renkli vitrinleri ve kulak delme hizmetiyle tan\u0131nan aksesuar zinciri, fiziksel ma\u011fazac\u0131l\u0131kta ya\u015fad\u0131\u011f\u0131 darbo\u011faz\u0131 a\u015famayarak kepenk indirme karar\u0131 ald\u0131.<\/p>\n<h4 data-path-to-node=\"3\"><b data-path-to-node=\"3\" data-index-in-node=\"0\">1.300 \u00e7al\u0131\u015fan i\u015fsiz kald\u0131<\/b><\/h4>\n<p data-path-to-node=\"4\">Kayyum y\u00f6neticisi <b data-path-to-node=\"4\" data-index-in-node=\"18\">Kroll<\/b> taraf\u0131ndan yap\u0131lan a\u00e7\u0131klamaya g\u00f6re, 154 ma\u011fazan\u0131n kapanmas\u0131yla birlikte 1.300\u2019den fazla personel i\u015ften \u00e7\u0131kar\u0131ld\u0131. Ancak markan\u0131n di\u011fer ma\u011fazalar\u0131n i\u00e7inde yer alan 350 sat\u0131\u015f noktas\u0131 (concessions) \u015fimdilik hizmet vermeye devam edecek.<\/p>\n<p data-path-to-node=\"5\">\u015eirketin sahibi <b data-path-to-node=\"5\" data-index-in-node=\"16\">Modella Capital<\/b>, Ocak ay\u0131nda yapt\u0131\u011f\u0131 a\u00e7\u0131klamada Noel d\u00f6nemindeki sat\u0131\u015flar\u0131n &#8220;alarm verici&#8221; derecede d\u00fc\u015f\u00fck oldu\u011funu belirtmi\u015fti. \u015eirket y\u00f6netimi, artan personel maliyetleri ve ulusal sigorta primlerindeki y\u00fckseli\u015fin ticari ortam\u0131 daha da zorla\u015ft\u0131rd\u0131\u011f\u0131n\u0131 savundu.<\/p><div id=\"briti-1571273816\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<h4 data-path-to-node=\"6\"><b data-path-to-node=\"6\" data-index-in-node=\"0\">De\u011fi\u015fen t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131<\/b><\/h4>\n<p data-path-to-node=\"7\">Moda uzmanlar\u0131na g\u00f6re Claire&#8217;s, \u00f6zellikle <b data-path-to-node=\"7\" data-index-in-node=\"42\">Shein<\/b> ve <b data-path-to-node=\"7\" data-index-in-node=\"51\">Temu<\/b> gibi d\u00fc\u015f\u00fck maliyetli \u00e7evrimi\u00e7i platformlar\u0131n yaratt\u0131\u011f\u0131 rekabetin kurban\u0131 oldu. Gen\u00e7 t\u00fcketicilerin yerel al\u0131\u015fveri\u015f merkezleri yerine sosyal medyadan etkilenerek al\u0131\u015fveri\u015f yapmas\u0131, markan\u0131n geleneksel modelini temelinden sarst\u0131.<\/p>\n<p data-path-to-node=\"8\">Perakende analistleri, <b data-path-to-node=\"8\" data-index-in-node=\"23\">Gen Alpha<\/b> olarak adland\u0131r\u0131lan yeni nesil t\u00fcketicilerin beklentilerinin de\u011fi\u015fti\u011fine dikkat \u00e7ekiyor. G\u00fcn\u00fcm\u00fczde gen\u00e7lerin sadece &#8220;e\u015fya&#8221; satan d\u00fckkanlar yerine, paralar\u0131n\u0131 kahve, tatl\u0131 ve sosyal deneyimlere harcamay\u0131 tercih etti\u011fi vurgulan\u0131yor.<\/p>\n<h4 data-path-to-node=\"9\"><b data-path-to-node=\"9\" data-index-in-node=\"0\">Pazar pay\u0131 rakiplere kayd\u0131<\/b><\/h4>\n<p data-path-to-node=\"10\">Claire&#8217;s sadece dijital d\u00fcnyada de\u011fil, ana caddelerdeki rakiplerine kar\u015f\u0131 da g\u00fc\u00e7 kaybetti. <b data-path-to-node=\"10\" data-index-in-node=\"91\">Primark<\/b> ve <b data-path-to-node=\"10\" data-index-in-node=\"102\">Superdrug<\/b> gibi zincirlerin benzer \u00fcr\u00fcnleri uygun fiyatlarla sunmas\u0131, markan\u0131n pazar pay\u0131n\u0131 daraltan \u00f6nemli unsurlar aras\u0131nda g\u00f6steriliyor.<\/p>\n<p data-path-to-node=\"11\">Markan\u0131n ABD operasyonlar\u0131 da benzer bir krizle kar\u015f\u0131 kar\u015f\u0131ya bulunuyor. Daha \u00f6nce 2018 y\u0131l\u0131nda iflas koruma ba\u015fvurusunda bulunan Claire&#8217;s ABD birimi, 2025 y\u0131l\u0131nda ikinci kez iflas s\u00fcrecine girdi. Birle\u015fik Krall\u0131k ve \u0130rlanda&#8217;daki bu toplu kapan\u0131\u015f, y\u00fcksek cadde (High Street) perakendecili\u011findeki yap\u0131sal krizin en son halkas\u0131 oldu.<\/p>\n<\/div>\n<div id=\"briti-1036370351\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Birle\u015fik Krall\u0131k ve \u0130rlanda&#8217;daki t\u00fcm Claire&#8217;s \u015fubeleri, \u015firketin bir y\u0131l i\u00e7inde ikinci kez kayyum y\u00f6netimine devredilmesinin ard\u0131ndan faaliyetlerini durdurdu. Renkli vitrinleri ve kulak delme hizmetiyle tan\u0131nan aksesuar zinciri, fiziksel ma\u011fazac\u0131l\u0131kta ya\u015fad\u0131\u011f\u0131 darbo\u011faz\u0131 a\u015famayarak kepenk indirme karar\u0131 ald\u0131. 1.300 \u00e7al\u0131\u015fan i\u015fsiz kald\u0131 Kayyum y\u00f6neticisi Kroll taraf\u0131ndan yap\u0131lan a\u00e7\u0131klamaya g\u00f6re, 154 ma\u011fazan\u0131n kapanmas\u0131yla birlikte 1.300\u2019den fazla personel i\u015ften \u00e7\u0131kar\u0131ld\u0131. Ancak markan\u0131n di\u011fer ma\u011fazalar\u0131n i\u00e7inde yer alan 350 sat\u0131\u015f noktas\u0131 (concessions) \u015fimdilik hizmet vermeye devam edecek. \u015eirketin sahibi Modella Capital, Ocak ay\u0131nda yapt\u0131\u011f\u0131 a\u00e7\u0131klamada Noel d\u00f6nemindeki sat\u0131\u015flar\u0131n &#8220;alarm verici&#8221; derecede d\u00fc\u015f\u00fck oldu\u011funu belirtmi\u015fti. \u015eirket y\u00f6netimi, artan personel maliyetleri ve ulusal sigorta primlerindeki y\u00fckseli\u015fin [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":38757,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[5269],"tags":[],"class_list":["post-38756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-birlesik-krallik"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/38756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=38756"}],"version-history":[{"count":1,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/38756\/revisions"}],"predecessor-version":[{"id":38758,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/38756\/revisions\/38758"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/38757"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=38756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=38756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=38756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}