{"id":36921,"date":"2026-02-27T21:31:02","date_gmt":"2026-02-27T21:31:02","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=36921"},"modified":"2026-02-27T21:31:02","modified_gmt":"2026-02-27T21:31:02","slug":"ingilizlerde-her-sey-dahil-talebi-zirvede","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/ingilizlerde-her-sey-dahil-talebi-zirvede\/","title":{"rendered":"\u0130ngilizlerde her \u015fey dahil talebi zirvede"},"content":{"rendered":"<p>\u0130ngiltere\u2019de yurt d\u0131\u015f\u0131 tatil talebi y\u00fcksek seyrini korurken, <strong>her \u015fey dahil paketlere y\u00f6nelik ilgi rekor d\u00fczeye \u00e7\u0131kt\u0131.<\/strong> \u0130ngiltere merkezli <em>Travel Weekly<\/em> i\u00e7in yap\u0131lan \u00f6zel t\u00fcketici ara\u015ft\u0131rmas\u0131na g\u00f6re, 2026 y\u0131l\u0131nda outbound pazarda g\u00fc\u00e7l\u00fc talep devam ediyor.<\/p>\n<p><strong>Kantar<\/strong> taraf\u0131ndan Ocak 2026\u2019da 1.281 yeti\u015fkinle ger\u00e7ekle\u015ftirilen ara\u015ft\u0131rmaya g\u00f6re, Birle\u015fik Krall\u0131k\u2019taki yeti\u015fkinlerin <strong>y\u00fczde 56\u2019s\u0131 bu y\u0131l en az bir yurt d\u0131\u015f\u0131 tatili yapmay\u0131 planl\u0131yor.<\/strong> Bu oran ge\u00e7en y\u0131la g\u00f6re 3 puan gerilese de pandemi \u00f6ncesi seviyelerin \u00fczerinde ve \u015fimdiye kadarki en y\u00fcksek ikinci oran olarak kayda ge\u00e7ti.<\/p>\n<p>Kat\u0131l\u0131mc\u0131lar\u0131n y\u00fczde 33\u2019\u00fc yurt d\u0131\u015f\u0131 tatil i\u00e7in \u201c\u00e7ok muhtemel\u201d, y\u00fczde 23\u2019\u00fc ise \u201cmuhtemel\u201d yan\u0131t\u0131n\u0131 verdi. Y\u00fczde 17\u2019lik kesim ise karars\u0131z oldu\u011funu belirtti.<\/p><div id=\"briti-589263458\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<h4>Her \u015fey dahil segmentinde tarihi art\u0131\u015f<\/h4>\n<p>Ara\u015ft\u0131rman\u0131n en dikkat \u00e7ekici bulgusu, her \u015fey dahil konseptteki talep art\u0131\u015f\u0131 oldu. Potansiyel tatilcilerin <strong>y\u00fczde 62\u2019si 2026\u2019da her \u015fey dahil rezervasyon yapmay\u0131 planl\u0131yor.<\/strong> Bu oran ge\u00e7en y\u0131la g\u00f6re 3 puan, 2019\u2019a g\u00f6re 12 puan ve 10 y\u0131l \u00f6ncesine g\u00f6re 22 puan art\u0131\u015f anlam\u0131na geliyor.<\/p>\n<p>Uzmanlar, fiyat belirsizli\u011fi ve b\u00fct\u00e7e kontrol\u00fc ihtiyac\u0131n\u0131n paket turlara y\u00f6nelimi h\u0131zland\u0131rd\u0131\u011f\u0131n\u0131 de\u011ferlendiriyor.<\/p>\n<h4>Gen\u00e7 ailelerde talep g\u00fc\u00e7l\u00fc ancak bask\u0131 var<\/h4>\n<p>25-44 ya\u015f grubunun \u00fc\u00e7te ikisi yurt d\u0131\u015f\u0131 tatil planl\u0131yor. Evde \u00e7ocuk bulunan ebeveynlerde de benzer oranlar g\u00f6r\u00fcl\u00fcyor. Ancak bu ya\u015f grubunda tatil niyeti ge\u00e7en y\u0131la g\u00f6re 5 puan geriledi. Ara\u015ft\u0131rmada, aile b\u00fct\u00e7eleri \u00fczerindeki maliyet bask\u0131s\u0131n\u0131n bu d\u00fc\u015f\u00fc\u015fte etkili oldu\u011fu belirtiliyor.<\/p>\n<p>Yurt d\u0131\u015f\u0131na gitmeyi planlayanlar\u0131n <strong>y\u00fczde 49\u2019u bu y\u0131l ge\u00e7en y\u0131la g\u00f6re daha fazla harcama yapmay\u0131 bekliyor.<\/strong> Kat\u0131l\u0131mc\u0131lar\u0131n y\u00fczde 15\u2019i \u201c\u00f6nemli \u00f6l\u00e7\u00fcde daha fazla\u201d, y\u00fczde 34\u2019\u00fc ise \u201cbiraz daha fazla\u201d harcayaca\u011f\u0131n\u0131 ifade etti. Buna kar\u015f\u0131l\u0131k yaln\u0131zca y\u00fczde 7\u2019lik kesim daha az harcama \u00f6ng\u00f6r\u00fcyor.<\/p>\n<h4>Maliyet endi\u015fesi y\u00fckseliyor<\/h4>\n<p>Yurt d\u0131\u015f\u0131 tatil planlayanlar\u0131n <strong>y\u00fczde 57\u2019si tatil maliyetleri konusunda ge\u00e7mi\u015fe g\u00f6re daha endi\u015feli<\/strong> oldu\u011funu belirtti. Bu oran, \u201c\u00e7ok muhtemel\u201d diyen segmentte y\u00fczde 65\u2019e \u00e7\u0131k\u0131yor. Toplum genelinde maliyet endi\u015fesi oran\u0131 y\u00fczde 51 seviyesinde.<\/p>\n<p>Maliyetleri d\u00fc\u015f\u00fcrmek i\u00e7in kat\u0131l\u0131mc\u0131lar\u0131n:<\/p>\n<ul>\n<li>Y\u00fczde 70\u2019i yo\u011fun sezon d\u0131\u015f\u0131nda seyahat etmeyi,<\/li>\n<li>Y\u00fczde 63\u2019\u00fc daha ucuz ula\u015f\u0131m se\u00e7eneklerini,<\/li>\n<li>Y\u00fczde 42\u2019si daha uygun konaklama tercih etmeyi,<\/li>\n<li>Y\u00fczde 35\u2019i ise daha az tatil yapmay\u0131 planl\u0131yor.<\/li>\n<\/ul>\n<h4>K\u0131sa tatil trendi dengeleniyor<\/h4>\n<p>Pandemi sonras\u0131 artan k\u0131sa konaklama e\u011filimi ise dengelenme sinyali veriyor. <strong>7-13 gece aras\u0131 tatil planlayanlar\u0131n oran\u0131 y\u00fczde 42\u2019ye y\u00fckselirken<\/strong>, 6 gece ve alt\u0131 konaklama planlayanlar\u0131n oran\u0131 y\u00fczde 40 ile sabit kald\u0131.<\/p>\n<p>Ara\u015ft\u0131rma ayr\u0131ca iklim ve a\u015f\u0131r\u0131 turizm konular\u0131n\u0131n da tatil tercihlerini etkiledi\u011fini ortaya koydu. Yurt d\u0131\u015f\u0131 tatilcilerin <strong>y\u00fczde 53\u2019\u00fc destinasyonun a\u015f\u0131r\u0131 s\u0131cak olmas\u0131ndan endi\u015fe duydu\u011funu<\/strong>, y\u00fczde 58\u2019i ise a\u015f\u0131r\u0131 turizm bilgisi olmas\u0131 halinde plan\u0131n\u0131 de\u011fi\u015ftirebilece\u011fini belirtti.<\/p>\n<p>2025 verileri de g\u00fc\u00e7l\u00fc talebi destekliyor. Buna g\u00f6re <strong>32,7 milyon \u0130ngiliz yeti\u015fkin 2025\u2019te en az bir yurt d\u0131\u015f\u0131 tatil yapt\u0131.<\/strong> Y\u00fczde 31\u2019lik kesim ise iki veya daha fazla yurt d\u0131\u015f\u0131 tatil ger\u00e7ekle\u015ftirdi.<\/p>\n<p>Veriler, \u0130ngiltere pazar\u0131nda talebin canl\u0131 kald\u0131\u011f\u0131n\u0131 ancak fiyat hassasiyetinin belirgin \u015fekilde artt\u0131\u011f\u0131n\u0131 g\u00f6steriyor. \u00d6zellikle her \u015fey dahil segmentindeki y\u00fckseli\u015f, 2026 sezonunda tur operat\u00f6rleri a\u00e7\u0131s\u0131ndan belirleyici unsur olarak \u00f6ne \u00e7\u0131k\u0131yor.<\/p>\n<div id=\"briti-255997617\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>\u0130ngiltere\u2019de yurt d\u0131\u015f\u0131 tatil talebi y\u00fcksek seyrini korurken, her \u015fey dahil paketlere y\u00f6nelik ilgi rekor d\u00fczeye \u00e7\u0131kt\u0131. \u0130ngiltere merkezli Travel Weekly i\u00e7in yap\u0131lan \u00f6zel t\u00fcketici ara\u015ft\u0131rmas\u0131na g\u00f6re, 2026 y\u0131l\u0131nda outbound pazarda g\u00fc\u00e7l\u00fc talep devam ediyor. Kantar taraf\u0131ndan Ocak 2026\u2019da 1.281 yeti\u015fkinle ger\u00e7ekle\u015ftirilen ara\u015ft\u0131rmaya g\u00f6re, Birle\u015fik Krall\u0131k\u2019taki yeti\u015fkinlerin y\u00fczde 56\u2019s\u0131 bu y\u0131l en az bir yurt d\u0131\u015f\u0131 tatili yapmay\u0131 planl\u0131yor. Bu oran ge\u00e7en y\u0131la g\u00f6re 3 puan gerilese de pandemi \u00f6ncesi seviyelerin \u00fczerinde ve \u015fimdiye kadarki en y\u00fcksek ikinci oran olarak kayda ge\u00e7ti. Kat\u0131l\u0131mc\u0131lar\u0131n y\u00fczde 33\u2019\u00fc yurt d\u0131\u015f\u0131 tatil i\u00e7in \u201c\u00e7ok muhtemel\u201d, y\u00fczde 23\u2019\u00fc ise \u201cmuhtemel\u201d yan\u0131t\u0131n\u0131 verdi. Y\u00fczde 17\u2019lik kesim [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":36922,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-36921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ingiltere"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/36921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=36921"}],"version-history":[{"count":2,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/36921\/revisions"}],"predecessor-version":[{"id":36924,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/36921\/revisions\/36924"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/36922"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=36921"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=36921"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=36921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}