{"id":36849,"date":"2026-02-26T13:20:47","date_gmt":"2026-02-26T13:20:47","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=36849"},"modified":"2026-02-26T13:47:10","modified_gmt":"2026-02-26T13:47:10","slug":"mip-london-2-bin-sektor-temsilcisini-bulusturdu","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/mip-london-2-bin-sektor-temsilcisini-bulusturdu\/","title":{"rendered":"MIP London 2 bin sekt\u00f6r temsilcisini bulu\u015fturdu"},"content":{"rendered":"

Uluslararas\u0131 televizyon ve dijital i\u00e7erik pazar\u0131 MIP London,<\/strong> 22-24 \u015eubat tarihleri aras\u0131nda The IET London ve The Savoy\u2019da ger\u00e7ekle\u015ftirilen ikinci edisyonunu tamamlad\u0131. Organizat\u00f6rlerin a\u00e7\u0131klamas\u0131na g\u00f6re etkinli\u011fe 74 \u00fclkeden yakla\u015f\u0131k 2 bin delege<\/strong> kat\u0131ld\u0131.<\/p>\n

MIP London Direkt\u00f6r\u00fc Lucy Smith,<\/strong> etkinli\u011fin ard\u0131ndan yapt\u0131\u011f\u0131 de\u011ferlendirmede, \u201cBu ikinci edisyon inan\u0131lmaz bir enerjiye sahne oldu. B\u00fcy\u00fck anla\u015fmalar a\u00e7\u0131kland\u0131, sekt\u00f6re y\u00f6n veren stratejik i\u00e7g\u00f6r\u00fcler payla\u015f\u0131ld\u0131 ve podcast ile mikro drama gibi h\u0131zla b\u00fcy\u00fcyen alanlardaki oturumlar yo\u011fun ilgi g\u00f6rd\u00fc\u201d ifadelerini kulland\u0131.<\/p>\n

\u00dc\u00e7 g\u00fcne s\u0131k\u0131\u015ft\u0131r\u0131lan yeni formatta YouTube, Goalhanger, Sidemen Productions ve medya analisti Evan Shapiro\u2019nun ana sahne konu\u015fmalar\u0131 \u00f6ne \u00e7\u0131kt\u0131. Programda 200\u2019\u00fcn \u00fczerinde konu\u015fmac\u0131 yer al\u0131rken; i\u00e7erik formatlar\u0131, belgesel ve factual yap\u0131mlar, \u00e7ocuk ve gen\u00e7lik projeleri gibi ba\u015fl\u0131klar\u0131n yan\u0131 s\u0131ra yarat\u0131c\u0131 ekonomi, marka e\u011flencesi, mikro dramalar, podcast ve yapay zek\u00e2 gibi d\u00f6n\u00fc\u015f\u00fcm alanlar\u0131na \u00f6zel b\u00f6l\u00fcmler d\u00fczenlendi.<\/p>

\"\"<\/a><\/div>\n

Organizasyon, bir sonraki b\u00fcy\u00fck bulu\u015fma olan MIPCOM Cannes<\/strong> i\u00e7in marka e\u011flencesi ve geleneksel yay\u0131nc\u0131l\u0131kla dijital sekt\u00f6rler aras\u0131ndaki k\u00f6pr\u00fcleri g\u00fc\u00e7lendirme hedefiyle haz\u0131rl\u0131klar\u0131n s\u00fcrd\u00fc\u011f\u00fcn\u00fc de duyurdu.<\/p>\n

750 al\u0131c\u0131 kat\u0131ld\u0131, T\u00fcrkiye dikkat \u00e7ekti<\/h4>\n

Organizat\u00f6rlerin payla\u015ft\u0131\u011f\u0131 bilgilere g\u00f6re fuara 66 \u00fclkeden 750 al\u0131c\u0131<\/strong> kay\u0131t yapt\u0131rd\u0131. En fazla kat\u0131l\u0131m Birle\u015fik Krall\u0131k\u2019tan olurken, ABD, Fransa, Almanya ve \u0130spanya \u00f6ne \u00e7\u0131kan di\u011fer \u00fclkeler aras\u0131nda yer ald\u0131. T\u00fcrkiye, Kanada, Kore, \u00c7in, Japonya ve Romanya\u2019dan g\u00fc\u00e7l\u00fc delegasyonlar fuarda haz\u0131r bulundu.<\/p>\n

T\u00fcrkiye\u2019den de \u00e7ok say\u0131da yay\u0131n kurulu\u015fu ve yap\u0131m \u015firketi, dizi, film ve e\u011flence formatlar\u0131n\u0131 uluslararas\u0131 al\u0131c\u0131lara sunmak \u00fczere etkinlikte yer ald\u0131. Kat\u0131l\u0131mc\u0131lar aras\u0131nda TRT, ATV (Turkuvaz Medya Grubu), Acun Medya, Ay Yap\u0131m, Kanal D, TRT World, HBO Max T\u00fcrkiye, GZT Medya ve Prime Video T\u00fcrkiye<\/strong> gibi kurumlar bulunuyor.<\/p>\n

\u00d6zellikle TRT\u2019nin stand\u0131,<\/strong> hem al\u0131c\u0131lar hem de sekt\u00f6r temsilcileri taraf\u0131ndan yo\u011fun ilgi g\u00f6rd\u00fc. T\u00fcrk dizilerine y\u00f6nelik uluslararas\u0131 talebin artmas\u0131, g\u00f6r\u00fc\u015fmelerin oda\u011f\u0131nda yer ald\u0131.<\/p>\n

\"\"<\/p>\n

T\u00fcrk dizilerini d\u00fcnyaya pazarlayan \u0130zzet Pinto\u2019dan Z ku\u015fa\u011f\u0131na y\u00f6nelik yeni format<\/h4>\n

\u201cT\u00fcrk dizilerini d\u00fcnyaya pazarlayan isim\u201d olarak bilinen Global Agency CEO\u2019su \u0130zzet Pinto,<\/strong> MIP London kapsam\u0131nda \u015firketinin yeni e\u011flence format\u0131 *\u201cThe Mashup\u201d*\u0131n Avrupa pr\u00f6miyerini ger\u00e7ekle\u015ftirdi. Pinto, Z ku\u015fa\u011f\u0131na<\/strong> ve y\u00fckselen Alpha ku\u015fa\u011f\u0131n\u0131 hedefleyen format\u0131n klasik m\u00fczik yar\u0131\u015fmalar\u0131ndan farkl\u0131 olarak \u201cyarat\u0131c\u0131l\u0131k temelli bir yetenek \u015fovu\u201d oldu\u011funu belirtti. Farkl\u0131 dil ve t\u00fcrleri bir araya getiren performans yap\u0131s\u0131yla tasarlanan format\u0131n, sosyal medya odakl\u0131 t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131na yan\u0131t vermeyi ama\u00e7lad\u0131\u011f\u0131n\u0131 ifade eden Pinto, projenin yaln\u0131zca bir televizyon program\u0131 de\u011fil, uzun vadeli bir k\u00fcresel i\u00e7erik markas\u0131 olarak konumland\u0131r\u0131ld\u0131\u011f\u0131n\u0131 vurgulad\u0131.<\/p>\n

T\u00fcrk dizileri k\u00fcresel pazarda b\u00fcy\u00fcyor<\/h4>\n

Son y\u0131llarda T\u00fcrk dizileri, Latin Amerika\u2019dan Orta Do\u011fu\u2019ya, Avrupa\u2019dan Asya\u2019ya kadar geni\u015f bir co\u011frafyada y\u00fcksek izlenme oranlar\u0131na ula\u015ft\u0131. Sekt\u00f6r temsilcileri, uluslararas\u0131 pazarlarda artan sat\u0131\u015f hacminin T\u00fcrkiye\u2019nin i\u00e7erik ihracat\u0131ndaki konumunu g\u00fc\u00e7lendirdi\u011fine dikkat \u00e7ekiyor.<\/p>\n

K\u00fclt\u00fcr ve Turizm Bakan\u0131 Mehmet Nuri Ersoy,<\/strong> T\u00fcrkiye\u2019nin turizm tan\u0131t\u0131m\u0131na katk\u0131 sa\u011flayan dizilere b\u00f6l\u00fcm ba\u015f\u0131na destek verilece\u011fini a\u00e7\u0131klad\u0131. Ersoy, belirlenen kriterleri kar\u015f\u0131layan yap\u0131mlar i\u00e7in her b\u00f6l\u00fcm ba\u015f\u0131na 100 bin dolar kar\u015f\u0131l\u0131\u011f\u0131 T\u00fcrk liras\u0131na kadar destek sa\u011flanaca\u011f\u0131n\u0131<\/strong> bildirdi.<\/p>\n

Ersoy konu\u015fmas\u0131nda, T\u00fcrk dizilerinin yakla\u015f\u0131k 170 \u00fclkede 1 milyara yak\u0131n izleyiciye ula\u015ft\u0131\u011f\u0131n\u0131<\/strong> ve T\u00fcrkiye\u2019yi d\u00fcnyan\u0131n en b\u00fcy\u00fck \u00fc\u00e7 televizyon end\u00fcstrisinden biri konumuna ta\u015f\u0131d\u0131\u011f\u0131n\u0131 ifade etti. Sekt\u00f6r\u00fcn ihracat gelirinin 1 milyar dolar\u0131 a\u015ft\u0131\u011f\u0131n\u0131 belirten Ersoy, dizilerin T\u00fcrkiye\u2019nin tan\u0131t\u0131m\u0131nda \u00f6nemli rol oynad\u0131\u011f\u0131n\u0131 vurgulad\u0131.<\/p>\n

H\u00fck\u00fcmetten stratejik destek<\/h4>\n

Bakanl\u0131k taraf\u0131ndan hayata ge\u00e7irilecek yeni destek modeli kapsam\u0131nda, T\u00fcrkiye\u2019nin tan\u0131t\u0131m\u0131na katk\u0131 sunan, en az \u00fc\u00e7 k\u0131tada ve 10 \u00fclkede yay\u0131mlanan diziler te\u015fvik edilecek. Ayr\u0131ca tarihi ve k\u00fclt\u00fcrel mek\u00e2nlar\u0131n kullan\u0131m\u0131nda b\u00fcrokratik kolayl\u0131klar sa\u011flanacak.<\/p>\n

Bu ad\u0131m, T\u00fcrk dizilerinin k\u00fcresel etkisini fark eden h\u00fck\u00fcmetin sekt\u00f6r\u00fc stratejik bir tan\u0131t\u0131m arac\u0131 olarak konumland\u0131rd\u0131\u011f\u0131n\u0131 ortaya koyuyor. Londra\u2019daki MIP London gibi uluslararas\u0131 pazarlarda artan T\u00fcrk varl\u0131\u011f\u0131 ve devlet destekleri, T\u00fcrkiye\u2019nin i\u00e7erik ihracat\u0131ndaki b\u00fcy\u00fcmesini \u00f6n\u00fcm\u00fczdeki d\u00f6nemde daha da h\u0131zland\u0131rmas\u0131 beklenen geli\u015fmeler aras\u0131nda g\u00f6steriliyor.<\/p>\n

\"\"<\/a><\/div>","protected":false},"excerpt":{"rendered":"

Uluslararas\u0131 televizyon ve dijital i\u00e7erik pazar\u0131 MIP London, 22-24 \u015eubat tarihleri aras\u0131nda The IET London ve The Savoy\u2019da ger\u00e7ekle\u015ftirilen ikinci edisyonunu tamamlad\u0131. Organizat\u00f6rlerin a\u00e7\u0131klamas\u0131na g\u00f6re etkinli\u011fe 74 \u00fclkeden yakla\u015f\u0131k 2 bin delege kat\u0131ld\u0131. MIP London Direkt\u00f6r\u00fc Lucy Smith, etkinli\u011fin ard\u0131ndan yapt\u0131\u011f\u0131 de\u011ferlendirmede, \u201cBu ikinci edisyon inan\u0131lmaz bir enerjiye sahne oldu. B\u00fcy\u00fck anla\u015fmalar a\u00e7\u0131kland\u0131, sekt\u00f6re y\u00f6n veren stratejik i\u00e7g\u00f6r\u00fcler payla\u015f\u0131ld\u0131 ve podcast ile mikro drama gibi h\u0131zla b\u00fcy\u00fcyen alanlardaki oturumlar yo\u011fun ilgi g\u00f6rd\u00fc\u201d ifadelerini kulland\u0131. \u00dc\u00e7 g\u00fcne s\u0131k\u0131\u015ft\u0131r\u0131lan yeni formatta YouTube, Goalhanger, Sidemen Productions ve medya analisti Evan Shapiro\u2019nun ana sahne konu\u015fmalar\u0131 \u00f6ne \u00e7\u0131kt\u0131. Programda 200\u2019\u00fcn \u00fczerinde konu\u015fmac\u0131 yer al\u0131rken; i\u00e7erik […]<\/p>\n","protected":false},"author":11,"featured_media":36850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[5269,15,1995],"tags":[],"class_list":["post-36849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-birlesik-krallik","category-ingiltere","category-turkiye-ingiltere"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/36849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=36849"}],"version-history":[{"count":1,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/36849\/revisions"}],"predecessor-version":[{"id":36852,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/36849\/revisions\/36852"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/36850"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=36849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=36849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=36849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}