{"id":34652,"date":"2025-12-24T19:24:59","date_gmt":"2025-12-24T19:24:59","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=34652"},"modified":"2025-12-24T19:24:59","modified_gmt":"2025-12-24T19:24:59","slug":"tiktok-shop-ingilterede-perakendenin-yeni-gucu-oldu","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/tiktok-shop-ingilterede-perakendenin-yeni-gucu-oldu\/","title":{"rendered":"TikTok Shop \u0130ngiltere&#8217;de Perakendenin Yeni G\u00fcc\u00fc Oldu"},"content":{"rendered":"<div id=\"model-response-message-contentr_5c953c46d0e8abad\" class=\"markdown markdown-main-panel enable-updated-hr-color\" dir=\"ltr\" aria-live=\"polite\" aria-busy=\"false\">\n<p data-path-to-node=\"1\">Genellikle viral dans videolar\u0131 ve m\u00fczik ak\u0131mlar\u0131yla tan\u0131nan sosyal medya platformu <b data-path-to-node=\"1\" data-index-in-node=\"84\">TikTok<\/b>, art\u0131k bir al\u0131\u015fveri\u015f devi olarak konumlan\u0131yor. <b data-path-to-node=\"1\" data-index-in-node=\"138\">Marks &amp; Spencer<\/b>, <b data-path-to-node=\"1\" data-index-in-node=\"155\">Samsung<\/b>, <b data-path-to-node=\"1\" data-index-in-node=\"164\">Sainsbury\u2019s<\/b> gibi perakende devleri, 200 binden fazla \u0130ngiliz k\u00fc\u00e7\u00fck ve orta \u00f6l\u00e7ekli i\u015fletmesiyle birlikte \u00fcr\u00fcnlerini do\u011frudan uygulama \u00fczerinden satmaya ba\u015flad\u0131.<\/p>\n<p data-path-to-node=\"2\"><b data-path-to-node=\"2\" data-index-in-node=\"0\">The Guardian<\/b>\u2019\u0131n haberine g\u00f6re, 2021 y\u0131l\u0131nda \u0130ngiltere pazar\u0131nda faaliyete ge\u00e7en <b data-path-to-node=\"2\" data-index-in-node=\"80\">TikTok Shop<\/b>, ge\u00e7ti\u011fimiz <b data-path-to-node=\"2\" data-index-in-node=\"104\">Black Friday<\/b> d\u00f6neminde rekor k\u0131rd\u0131. Platformda saniyede <b data-path-to-node=\"2\" data-index-in-node=\"160\">27 \u00fcr\u00fcn<\/b> sat\u0131l\u0131rken, sat\u0131\u015flar ge\u00e7en y\u0131la g\u00f6re <b data-path-to-node=\"2\" data-index-in-node=\"205\">%50<\/b> oran\u0131nda art\u0131\u015f g\u00f6sterdi.<\/p>\n<h4 data-path-to-node=\"3\"><b data-path-to-node=\"3\" data-index-in-node=\"0\">Canl\u0131 Yay\u0131nlar ve Influencer \u0130\u015fbirlikleriyle An\u0131nda Sat\u0131\u015f<\/b><\/h4>\n<p data-path-to-node=\"4\">Sistem, markalar\u0131n videolar ve canl\u0131 yay\u0131nlar arac\u0131l\u0131\u011f\u0131yla, uygulamadan \u00e7\u0131kmadan sat\u0131\u015f yapmas\u0131na olanak tan\u0131yor. Sat\u0131\u015f sonras\u0131 gelir ise <b data-path-to-node=\"4\" data-index-in-node=\"137\">TikTok<\/b>, sat\u0131c\u0131 ve sat\u0131\u015f\u0131 y\u00f6nlendiren i\u00e7erik \u00fcreticisi aras\u0131nda payla\u015f\u0131l\u0131yor.<\/p><div id=\"briti-2421955459\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<p data-path-to-node=\"5\">\u00d6rne\u011fin <b data-path-to-node=\"5\" data-index-in-node=\"8\">Sainsbury\u2019s<\/b>, influencer <b data-path-to-node=\"5\" data-index-in-node=\"32\">Rachel Spicer<\/b> ile yapt\u0131\u011f\u0131 sponsorlu i\u015fbirli\u011fi sayesinde Noel temal\u0131 pijamalar\u0131n\u0131 bir haftadan k\u0131sa s\u00fcrede t\u00fcketti. <b data-path-to-node=\"5\" data-index-in-node=\"147\">M&amp;S<\/b> ise d\u00fczenledi\u011fi canl\u0131 yay\u0131nlarda her <b data-path-to-node=\"5\" data-index-in-node=\"188\">30 saniyede bir \u00fcr\u00fcn<\/b> satarak b\u00fcy\u00fck bir ticari ba\u015far\u0131 yakalad\u0131.<\/p>\n<h4 data-path-to-node=\"6\"><b data-path-to-node=\"6\" data-index-in-node=\"0\">K\u00fc\u00e7\u00fck \u0130\u015fletmeler \u0130\u00e7in Yeni Bir Gelir Kap\u0131s\u0131<\/b><\/h4>\n<p data-path-to-node=\"7\">Newcastle merkezli <b data-path-to-node=\"7\" data-index-in-node=\"19\">The Fat Butcher<\/b> ve Londra merkezli m\u00fccevher markas\u0131 <b data-path-to-node=\"7\" data-index-in-node=\"71\">L\u2019ERA<\/b> gibi k\u00fc\u00e7\u00fck i\u015fletmeler de yapay zeka nedeniyle arama sonu\u00e7lar\u0131nda g\u00f6r\u00fcnmenin zorla\u015ft\u0131\u011f\u0131 bu d\u00f6nemde platformun sundu\u011fu eri\u015fimden faydalan\u0131yor. <b data-path-to-node=\"7\" data-index-in-node=\"218\">L\u2019ERA<\/b>, bu y\u0131l TikTok \u00fczerinden yakla\u015f\u0131k <b data-path-to-node=\"7\" data-index-in-node=\"258\">145.000 sterlin<\/b> gelir elde etmeyi bekliyor.<\/p>\n<p data-path-to-node=\"8\">K\u00fcresel pazarlama ajans\u0131 <b data-path-to-node=\"8\" data-index-in-node=\"25\">Iris<\/b>\u2019ten <b data-path-to-node=\"8\" data-index-in-node=\"34\">Danielle Dullaghan<\/b>, platformun ba\u015far\u0131s\u0131n\u0131n ard\u0131nda yatan nedenin, &#8220;d\u00fcrt\u00fcsel sat\u0131n alma davran\u0131\u015f\u0131na do\u011frudan hitap etmesi&#8221; oldu\u011funu vurguluyor.<\/p>\n<h4 data-path-to-node=\"9\"><b data-path-to-node=\"9\" data-index-in-node=\"0\">S\u00fcrekli \u0130\u00e7erik \u00dcretme Bask\u0131s\u0131 ve Maliyet Uyar\u0131lar\u0131<\/b><\/h4>\n<p data-path-to-node=\"10\">Uzmanlar, platformun sundu\u011fu f\u0131rsatlar\u0131n yan\u0131 s\u0131ra getirdi\u011fi zorluklara da dikkat \u00e7ekiyor. \u0130\u015f ve sosyal medya dan\u0131\u015fman\u0131 <b data-path-to-node=\"10\" data-index-in-node=\"120\">Jules Brim<\/b>, TikTok Shop&#8217;un eri\u015fim a\u00e7\u0131s\u0131ndan bir &#8220;oyun de\u011fi\u015ftirici&#8221; oldu\u011funu kabul etse de maliyetlere vurgu yap\u0131yor.<\/p>\n<p data-path-to-node=\"11\">Brim, platformun fiyatlarda a\u015fa\u011f\u0131 do\u011fru bir yar\u0131\u015f ba\u015flatabilece\u011fi, marka in\u015fas\u0131ndan ziyade trendleri kovalamaya odaklan\u0131ld\u0131\u011f\u0131 ve k\u00fc\u00e7\u00fck i\u015fletmeler \u00fczerinde <b data-path-to-node=\"11\" data-index-in-node=\"155\">&#8220;s\u00fcrekli i\u00e7erik \u00fcretme bask\u0131s\u0131&#8221;<\/b> olu\u015fturabilece\u011fi konusunda uyar\u0131yor.<\/p>\n<\/div>\n<div id=\"briti-4105478289\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Genellikle viral dans videolar\u0131 ve m\u00fczik ak\u0131mlar\u0131yla tan\u0131nan sosyal medya platformu TikTok, art\u0131k bir al\u0131\u015fveri\u015f devi olarak konumlan\u0131yor. Marks &amp; Spencer, Samsung, Sainsbury\u2019s gibi perakende devleri, 200 binden fazla \u0130ngiliz k\u00fc\u00e7\u00fck ve orta \u00f6l\u00e7ekli i\u015fletmesiyle birlikte \u00fcr\u00fcnlerini do\u011frudan uygulama \u00fczerinden satmaya ba\u015flad\u0131. The Guardian\u2019\u0131n haberine g\u00f6re, 2021 y\u0131l\u0131nda \u0130ngiltere pazar\u0131nda faaliyete ge\u00e7en TikTok Shop, ge\u00e7ti\u011fimiz Black Friday d\u00f6neminde rekor k\u0131rd\u0131. Platformda saniyede 27 \u00fcr\u00fcn sat\u0131l\u0131rken, sat\u0131\u015flar ge\u00e7en y\u0131la g\u00f6re %50 oran\u0131nda art\u0131\u015f g\u00f6sterdi. Canl\u0131 Yay\u0131nlar ve Influencer \u0130\u015fbirlikleriyle An\u0131nda Sat\u0131\u015f Sistem, markalar\u0131n videolar ve canl\u0131 yay\u0131nlar arac\u0131l\u0131\u011f\u0131yla, uygulamadan \u00e7\u0131kmadan sat\u0131\u015f yapmas\u0131na olanak tan\u0131yor. Sat\u0131\u015f sonras\u0131 gelir ise TikTok, sat\u0131c\u0131 ve [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":34653,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-34652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ingiltere"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/34652","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=34652"}],"version-history":[{"count":1,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/34652\/revisions"}],"predecessor-version":[{"id":34654,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/34652\/revisions\/34654"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/34653"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=34652"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=34652"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=34652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}