{"id":28050,"date":"2024-09-28T11:12:24","date_gmt":"2024-09-28T10:12:24","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=28050"},"modified":"2024-09-28T11:13:25","modified_gmt":"2024-09-28T10:13:25","slug":"ihg-hotels-resorts-turkiyedeki-ilk-garner-otel-sozlesmesini-imzaladi","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/ihg-hotels-resorts-turkiyedeki-ilk-garner-otel-sozlesmesini-imzaladi\/","title":{"rendered":"IHG Hotels & Resorts, T\u00fcrkiye’deki ilk Garner Otel s\u00f6zle\u015fmesini imzalad\u0131"},"content":{"rendered":"

\u0130ngiltere merkezli d\u00fcnyan\u0131n \u00f6nde gelen otel firmalar\u0131ndan olan IHG Hotels & Resorts (IHG), FRT Turizm ile Ahmet Bilgin<\/strong> \u00f6nderli\u011finde faaliyet g\u00f6steren AB Consulting deste\u011fi ile T\u00fcrkiye’deki ilk Garner Oteli i\u00e7in franchise anla\u015fmas\u0131n\u0131 imzalad\u0131\u011f\u0131n\u0131 duyurdu. 2025 y\u0131l\u0131nda a\u00e7\u0131lmas\u0131 beklenen ve 126 oda kapasiteli otel, d\u00f6rt farkl\u0131 binadan olu\u015facak. \u0130mzalar, IHG’nin T\u00fcrk Yat\u0131r\u0131mc\u0131 G\u00fcn\u00fc’nde Garner Markas\u0131n\u0131 tan\u0131tmas\u0131ndan sadece bir ay sonra at\u0131ld\u0131. <\/p>\n

IHG’nin orta segment d\u00f6n\u00fc\u015f\u00fcm alan\u0131ndaki yeni markas\u0131 olan Garner, \u015firketin hem mainstream segmentindeki lider konumunu hem de d\u00f6n\u00fc\u015f\u00fcm markalar\u0131n\u0131 piyasaya s\u00fcrme ve b\u00fcy\u00fctmedeki ba\u015far\u0131s\u0131n\u0131 temel al\u0131yor. Lansmandan bu yana 79 yeni proje imzas\u0131 ve d\u00f6rt otel a\u00e7\u0131l\u0131\u015f\u0131yla d\u00fcnyadaki otel yat\u0131r\u0131mc\u0131lar\u0131 aras\u0131nda pop\u00fclerli\u011fi artan marka, anahtar ba\u015f\u0131na son derece rekabet\u00e7i d\u00f6n\u00fc\u015f\u00fcm maliyeti, esnek tasar\u0131m standartlar\u0131 ve misafirlerine hizmet vermeye h\u0131zla ge\u00e7erek a\u00e7\u0131l\u0131\u015f \u00f6ncesi maliyetleri azaltma yetene\u011fi sayesinde yat\u0131r\u0131mc\u0131lar\u0131n daha g\u00fc\u00e7l\u00fc yat\u0131r\u0131m getirisi elde etmelerini sa\u011fl\u0131yor.<\/p>\n

Her Garner oteli, otelin ya\u015fam d\u00f6ng\u00fcs\u00fc boyunca IHG’nin kurumsal hizmetlerine h\u0131zl\u0131 eri\u015fimden de yararlan\u0131yor. Buna dijital yetkinlikler, k\u00fcresel sat\u0131\u015f organizasyonu, \u00f6d\u00fcll\u00fc da\u011f\u0131t\u0131m sistemleri ve mevcut durumda 130 milyonun \u00fczerinde \u00fcyeye sahip olan sadakat program\u0131 IHG One Rewards da dahildir. <\/p>

\"\"<\/a><\/div>\n

Misafirlerine rahat ve farkl\u0131 bir konaklama deneyimi sunmaya odaklanan markan\u0131n sa\u011flad\u0131\u011f\u0131 bu deneyim, avantajl\u0131 konaklama fiyatlar\u0131yla sunuluyor. Marka, misafirlerin beklentilerini kar\u015f\u0131lama konusunda merkezi konum, m\u00fckemmel bir gece uykusu, Garner Shop’ta 7\/24 bulabilecekleri harika at\u0131\u015ft\u0131rmal\u0131klar ve sabah yataktan kalkmalar\u0131na de\u011fecek lezzetli bir kahvalt\u0131 gibi de\u011fer verdikleri kolayl\u0131klar\u0131 sunmaya odaklan\u0131yor.<\/p>\n

Garner \u0130stanbul Arnavutk\u00f6y Oteli, her y\u0131l 64,3 milyon yolcu a\u011f\u0131rlayarak d\u00fcnyan\u0131n yedinci en yo\u011fun havaliman\u0131 olma \u00f6zelli\u011fi ta\u015f\u0131yan yeni \u0130stanbul Havaliman\u0131’na yak\u0131nl\u0131\u011f\u0131 ve markan\u0131n vaat etti\u011fi “yolunuza devam etmenizi sa\u011flayan rahat konaklama” sayesinde, aktarma yapan misafirler i\u00e7in de ideal bir konumda yer al\u0131yor. <\/p>\n

Tesisin sahibi olan F\u0131rat \u00c7elebi ve Vedat \u00c7elebi,<\/strong> yaln\u0131zca potansiyel yat\u0131r\u0131mc\u0131 de\u011fil, ayn\u0131 zamanda Arnavutk\u00f6y \u0130l\u00e7esinde yer alan Holiday Inn Express otelin de m\u00fclk sahibidir. F\u0131rat \u00c7elebi ve Vedat \u00c7elebi \u015fu anda b\u00f6lge i\u00e7in \u00f6nemli b\u00fcy\u00fcme f\u0131rsatlar\u0131 sunan Kanal \u0130stanbul projesinin yak\u0131n\u0131nda yeni bir otel projesi planl\u0131yor. Sekt\u00f6re yapt\u0131klar\u0131 devaml\u0131 yat\u0131r\u0131mlar, otel portf\u00f6ylerini geni\u015fletmekte ve stratejik konumlardaki projelere odaklanma isteklerini g\u00f6stermektedir.<\/p>\n

AB Consulting firmas\u0131n\u0131n sahibi Ahmet Bilgin<\/strong>, T\u00fcrkiye’de farkl\u0131 otellere ba\u015far\u0131l\u0131 dan\u0131\u015fmanl\u0131k hizmeti sunan, konaklama sekt\u00f6r\u00fcnde 30 y\u0131l\u0131 a\u015fk\u0131n deneyime sahip bir otel dan\u0131\u015fman\u0131d\u0131r. Sekt\u00f6r hakk\u0131ndaki bilgi ve uzmanl\u0131\u011f\u0131, bir\u00e7ok ba\u015far\u0131l\u0131 otel projesini \u015fekillendirmede \u00f6nemli bir rol oynam\u0131\u015ft\u0131r. Stratejik \u00f6ng\u00f6r\u00fcleri ve uygulamal\u0131 yakla\u015f\u0131m\u0131, Garner markas\u0131n\u0131n T\u00fcrkiye pazar\u0131na tan\u0131t\u0131lmas\u0131nda \u00f6nemli rol oynam\u0131\u015f ve bu yeni orta segment markan\u0131n pazara sorunsuz ve etkili bir giri\u015f yapmas\u0131n\u0131 sa\u011flam\u0131\u015ft\u0131r.<\/p>\n

IHG Hotels & Resorts Avrupa B\u00f6lgesi Geli\u015ftirmeden Sorumlu Ba\u015fkan Yard\u0131mc\u0131s\u0131 Willemijn Geels yapt\u0131\u011f\u0131 a\u00e7\u0131klamada;<\/strong> “Markam\u0131z\u0131 T\u00fcrk yat\u0131r\u0131mc\u0131lara tan\u0131tt\u0131ktan sadece bir ay sonra ilk Garner Otelimiz i\u00e7in imzalar\u0131n at\u0131lmas\u0131, yat\u0131r\u0131mc\u0131lar\u0131m\u0131z\u0131n IHG markalar\u0131na olan g\u00fcvenini g\u00f6stermek a\u00e7\u0131s\u0131ndan \u00e7ok \u00f6nemli. Bu b\u00fcy\u00fck ba\u015far\u0131, FRT Turizm ile kurdu\u011fumuz g\u00fcven ili\u015fkisi ve Ahmet Bilgin ile firmas\u0131 AB Consulting’in deste\u011fi olmadan m\u00fcmk\u00fcn olmazd\u0131. Yeni projemiz, \u0130stanbul’un Arnavutk\u00f6y il\u00e7esinde yer alacak olan Holiday Inn Express \u0130stanbul Airport ile birlikte 2025 y\u0131l\u0131nda a\u00e7\u0131l\u0131\u015f\u0131n\u0131 ger\u00e7ekle\u015ftirece\u011fimiz ikinci tesis olacak. T\u00fcrk ve di\u011fer otel yat\u0131r\u0131mc\u0131lar\u0131n\u0131n, IHG’nin g\u00fc\u00e7l\u00fc kurumsal yap\u0131s\u0131 ile de desteklenen Garner Markas\u0131n\u0131n sundu\u011fu esneklik ve g\u00fc\u00e7l\u00fc yat\u0131r\u0131m getirisini fark etmesiyle, Garner Markam\u0131z\u0131n b\u00fcy\u00fcmeye devam edece\u011fine inan\u0131yorum” dedi.<\/p>\n

FTR Turizm Y\u00f6netim Kurul \u00dcyeleri F\u0131rat \u00c7elebi ve Vedat \u00c7elebi ise konu ile ilgili yapt\u0131\u011f\u0131 a\u00e7\u0131klamada; <\/strong>“IHG Yat\u0131r\u0131mc\u0131 G\u00fcn\u00fc\u2019nde Garner markas\u0131n\u0131 duydu\u011fumuzda, Arnavutk\u00f6y\u2019deki konumumuzla kusursuz \u015fekilde uyum sa\u011flayaca\u011f\u0131n\u0131 biliyorduk. Gelecek y\u0131l kap\u0131lar\u0131m\u0131z\u0131 a\u00e7t\u0131\u011f\u0131m\u0131zda t\u00fcm seyahat eden ki\u015fileri T\u00fcrkiye’deki ilk Garner’da a\u011f\u0131rlamay\u0131 sab\u0131rs\u0131zl\u0131kla bekliyoruz. Otelimizin, havaalan\u0131na gitmeden \u00f6nce h\u0131zl\u0131 ve kolay konaklama arayan transit misafirler i\u00e7in de ilk tercih olaca\u011f\u0131na inan\u0131yoruz\u2019 dedi.<\/p>\n

T\u00fcrkiye, Six Senses, InterContinental, Crowne Plaza ve Holiday Inn marka ailesi ba\u015fta olmak \u00fczere be\u015f markas\u0131yla 31 otelin i\u015fletmesini \u00fcstlenen IHG i\u00e7in \u00f6nemli bir pazar olmaya devam ediyor. Grup ayn\u0131 zamanda 12 tesisten* olu\u015fan g\u00fc\u00e7l\u00fc geli\u015ftirme a\u015famas\u0131nda otel a\u011f\u0131na sahip. <\/p>\n

\"\"<\/a><\/div>","protected":false},"excerpt":{"rendered":"

\u0130ngiltere merkezli d\u00fcnyan\u0131n \u00f6nde gelen otel firmalar\u0131ndan olan IHG Hotels & Resorts (IHG), FRT Turizm ile Ahmet Bilgin \u00f6nderli\u011finde faaliyet g\u00f6steren AB Consulting deste\u011fi ile T\u00fcrkiye’deki ilk Garner Oteli i\u00e7in franchise anla\u015fmas\u0131n\u0131 imzalad\u0131\u011f\u0131n\u0131 duyurdu. 2025 y\u0131l\u0131nda a\u00e7\u0131lmas\u0131 beklenen ve 126 oda kapasiteli otel, d\u00f6rt farkl\u0131 binadan olu\u015facak. \u0130mzalar, IHG’nin T\u00fcrk Yat\u0131r\u0131mc\u0131 G\u00fcn\u00fc’nde Garner Markas\u0131n\u0131 tan\u0131tmas\u0131ndan sadece bir ay sonra at\u0131ld\u0131.  IHG’nin orta segment d\u00f6n\u00fc\u015f\u00fcm alan\u0131ndaki yeni markas\u0131 olan Garner, \u015firketin hem mainstream segmentindeki lider konumunu hem de d\u00f6n\u00fc\u015f\u00fcm markalar\u0131n\u0131 piyasaya s\u00fcrme ve b\u00fcy\u00fctmedeki ba\u015far\u0131s\u0131n\u0131 temel al\u0131yor. Lansmandan bu yana 79 yeni proje imzas\u0131 ve d\u00f6rt otel a\u00e7\u0131l\u0131\u015f\u0131yla d\u00fcnyadaki otel yat\u0131r\u0131mc\u0131lar\u0131 aras\u0131nda […]<\/p>\n","protected":false},"author":1,"featured_media":28052,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-28050","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/28050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=28050"}],"version-history":[{"count":0,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/28050\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/28052"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=28050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=28050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=28050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}