{"id":27728,"date":"2024-09-21T00:14:22","date_gmt":"2024-09-20T23:14:22","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=27728"},"modified":"2024-09-21T00:14:22","modified_gmt":"2024-09-20T23:14:22","slug":"londrada-yapilan-perakendenin-gelecegi-zirvesinde-trendyolun-basari-hikayesi-konusuldu","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/londrada-yapilan-perakendenin-gelecegi-zirvesinde-trendyolun-basari-hikayesi-konusuldu\/","title":{"rendered":"Londra&#8217;da yap\u0131lan \u201cPerakendenin Gelece\u011fi\u201d zirvesinde Trendyol&#8217;un ba\u015far\u0131 hikayesi konu\u015fuldu"},"content":{"rendered":"<p>Perakende d\u00fcnyas\u0131n\u0131n gelece\u011fini mercek alt\u0131na alan zirvede,<strong> Trendyol<\/strong> ba\u015far\u0131 hikayesi ile \u00f6n plana \u00e7\u0131kt\u0131. Zirve kapsam\u0131nda konu\u015fan <strong>Trendyol CEO\u2019su Erdem \u0130nan<\/strong>, \u015firketin global bir pazar yerine d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecini kat\u0131l\u0131mc\u0131larla payla\u015ft\u0131. \u015eirketin, son 1.5 y\u0131lda 80 milyon<strong> \u2018Made in T\u00fcrkiye\u2019<\/strong> etiketli \u00fcr\u00fcn\u00fc yurt d\u0131\u015f\u0131 pazarlarla bulu\u015fturmas\u0131, k\u00fcresel ticarete y\u00f6n veren markalara ilham verici \u00f6rnek olarak g\u00f6sterildi.<\/p>\n<p>Trendyol, i\u015f d\u00fcnyas\u0131n\u0131n en \u00f6nemli yay\u0131nlar\u0131ndan Financial Times\u2019\u0131n, Londra\u2019da d\u00fczenledi\u011fi <strong>\u201cPerakendenin Gelece\u011fi\u201d<\/strong> zirvesine kat\u0131lan markalar aras\u0131nda yer ald\u0131. D\u00fcnyan\u0131n en \u00f6nemli perakende markalar\u0131n\u0131n kat\u0131ld\u0131\u011f\u0131 zirve, m\u00fc\u015fteri deneyimi uygulamalar\u0131ndan dijital pazarlamaya, global perakendeyi \u015fekillendiren t\u00fcm konular\u0131n gelece\u011fine \u0131\u015f\u0131k tuttu. Zirvenin ana konu\u015fmac\u0131lar\u0131ndan Trendyol CEO\u2019su Erdem \u0130nan, Trendyol\u2019un 14 y\u0131ll\u0131k hikayesini ve uluslararas\u0131 d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecini kat\u0131l\u0131mc\u0131larla payla\u015ft\u0131. \u0130nan, \u015firketin T\u00fcrkiye, Almanya, Azerbaycan, K\u00f6rfez ve Do\u011fu Avrupa b\u00f6lgesinde sergiledi\u011fi y\u00fcksek performans\u0131n hikayesini izleyicilere aktard\u0131.<\/p>\n<p>T\u00fcrkiye\u2019nin \u00fcretim, tedarik, lojistik ve teknoloji a\u00e7\u0131s\u0131ndan s\u0131n\u0131r \u00f6tesi ticarette b\u00f6lgenin \u00f6nemli akt\u00f6rlerinden biri olmak ad\u0131na b\u00fcy\u00fck potansiyel bar\u0131nd\u0131rd\u0131\u011f\u0131n\u0131 belirten \u0130nan, Trendyol olarak bu potansiyeli en iyi \u015fekilde de\u011ferlendirmek istediklerini s\u00f6yledi. \u0130nan \u015funlar\u0131 aktard\u0131:<\/p><div id=\"briti-1549022096\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<blockquote><p>\u201c14 y\u0131ll\u0131k yolculu\u011fumuz \u015fu anda d\u00fcnyan\u0131n farkl\u0131 yerlerinde 40 milyona yak\u0131n m\u00fc\u015fterimiz ve yakla\u015f\u0131k 250.000 sat\u0131c\u0131m\u0131zla devam ediyor. Bu ba\u015far\u0131n\u0131n arkas\u0131nda da \u00fclkemizin \u00fcretim g\u00fcc\u00fc ve sahip oldu\u011fu potansiyel bulunuyor. \u00dclkemiz d\u00fcnyan\u0131n en \u00f6nemli tekstil \u00fcreticilerinden biri. \u00dcreticilerimiz ve KOB\u0130lerimiz bu anlamda t\u00fcm d\u00fcnyayla rekabet edecek g\u00fc\u00e7teler.<\/p><\/blockquote>\n<p>Global pazarlara lojistik olarak entegre, \u00fcretim g\u00fcc\u00fc, markalar\u0131 ve kaliteli \u00fcr\u00fcnleri ile dikkat \u00e7eken, b\u00f6lgesinde k\u00fclt\u00fcrel etkiye sahip olan T\u00fcrkiye, e-ihracatta \u00f6nemli avantajlara ve potansiyele sahip. Oda\u011f\u0131m\u0131zda her zaman T\u00fcrk \u00fcr\u00fcnleri ve sat\u0131c\u0131lar\u0131 bulunuyor. Bu da bizi di\u011fer k\u00fcresel pazar yerlerinden farkl\u0131 k\u0131l\u0131yor. \u0130hracat\u0131na olanak sa\u011flad\u0131\u011f\u0131m\u0131z \u00fcr\u00fcnlerin y\u00fczde 98\u2019inden fazlas\u0131 da \u2018Made in T\u00fcrkiye\u2019 etiketli. 2.000 ki\u015finin \u00fczerindeki teknoloji ekibimiz sat\u0131c\u0131lar\u0131m\u0131z\u0131n tek t\u0131kla e-ihracat ger\u00e7ekle\u015ftirmelerine olanak tan\u0131yor. Bizim modelimizin ba\u015far\u0131s\u0131 hem sat\u0131c\u0131lar\u0131 hem \u00fcreticileri hem de markalar\u0131 bir arada bulu\u015fturmam\u0131z ve \u00fcst\u00fcn teknolojimiz. Trendyol m\u00fchendislerinin geli\u015ftirdi\u011fi inovatif \u00e7al\u0131\u015fmalarla dijital ekosistemin s\u0131n\u0131rlar\u0131n\u0131 geni\u015fletmeye destek oluyoruz. T\u00fcrkiye\u2019de sekt\u00f6r\u00fcn ilk ve en kapsaml\u0131 s\u00fcrd\u00fcr\u00fclebilirlik yol haritas\u0131 olan S\u00fcrd\u00fcr\u00fclebilir Etki Plan\u0131\u2019n\u0131 \u00fc\u00e7 senedir ba\u015far\u0131yla uyguluyoruz. Bu kapsaml\u0131 s\u00fcrd\u00fcr\u00fclebilirlik stratejisi ile s\u00fcrd\u00fcr\u00fclebilir \u00fcretim, insan haklar\u0131n\u0131n korunmas\u0131, karbon azalt\u0131m\u0131, sorumlu paketleme ve at\u0131k y\u00f6netimi yan\u0131 s\u0131ra kad\u0131nlar\u0131n g\u00fc\u00e7lendirilmesi gibi konularda \u00e7al\u0131\u015f\u0131yoruz. Bu ba\u011flamda da ekosistemimizi de d\u00f6n\u00fc\u015ft\u00fcrmeyi \u00f6nceliklendiriyoruz. Sat\u0131c\u0131lar\u0131m\u0131za ve tedarik\u00e7ilerimize s\u00fcrd\u00fcr\u00fclebilirlik d\u00f6n\u00fc\u015f\u00fcm\u00fc s\u00fcre\u00e7lerinde de katk\u0131 sa\u011fl\u0131yoruz.\u201d<\/p>\n<div id=\"briti-3251500857\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Perakende d\u00fcnyas\u0131n\u0131n gelece\u011fini mercek alt\u0131na alan zirvede, Trendyol ba\u015far\u0131 hikayesi ile \u00f6n plana \u00e7\u0131kt\u0131. Zirve kapsam\u0131nda konu\u015fan Trendyol CEO\u2019su Erdem \u0130nan, \u015firketin global bir pazar yerine d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecini kat\u0131l\u0131mc\u0131larla payla\u015ft\u0131. \u015eirketin, son 1.5 y\u0131lda 80 milyon \u2018Made in T\u00fcrkiye\u2019 etiketli \u00fcr\u00fcn\u00fc yurt d\u0131\u015f\u0131 pazarlarla bulu\u015fturmas\u0131, k\u00fcresel ticarete y\u00f6n veren markalara ilham verici \u00f6rnek olarak g\u00f6sterildi. Trendyol, i\u015f d\u00fcnyas\u0131n\u0131n en \u00f6nemli yay\u0131nlar\u0131ndan Financial Times\u2019\u0131n, Londra\u2019da d\u00fczenledi\u011fi \u201cPerakendenin Gelece\u011fi\u201d zirvesine kat\u0131lan markalar aras\u0131nda yer ald\u0131. D\u00fcnyan\u0131n en \u00f6nemli perakende markalar\u0131n\u0131n kat\u0131ld\u0131\u011f\u0131 zirve, m\u00fc\u015fteri deneyimi uygulamalar\u0131ndan dijital pazarlamaya, global perakendeyi \u015fekillendiren t\u00fcm konular\u0131n gelece\u011fine \u0131\u015f\u0131k tuttu. Zirvenin ana konu\u015fmac\u0131lar\u0131ndan Trendyol CEO\u2019su Erdem \u0130nan, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27729,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[5269,2],"tags":[],"class_list":["post-27728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-birlesik-krallik","category-is-dunyasi"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/27728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=27728"}],"version-history":[{"count":0,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/27728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/27729"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=27728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=27728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=27728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}