{"id":21492,"date":"2023-09-18T11:53:43","date_gmt":"2023-09-18T10:53:43","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=21492"},"modified":"2023-09-18T11:53:43","modified_gmt":"2023-09-18T10:53:43","slug":"teknosa-pazaryeri-ne-londradan-uluslararasi-odul","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/teknosa-pazaryeri-ne-londradan-uluslararasi-odul\/","title":{"rendered":"Teknosa Pazaryerine Londra’dan Uluslararas\u0131 \u00d6d\u00fcl"},"content":{"rendered":"

T\u00fcrkiye\u2019de sekt\u00f6r\u00fcn\u00fcn ilk teknoloji odakl\u0131 pazaryerini hayata ge\u00e7iren Sabanc\u0131 Holding i\u015ftiraklerinden Teknosa<\/a> Londra’dan \u00f6d\u00fclle d\u00f6nd\u00fc.  B2B ve  B2C i\u015fletmeler i\u00e7in pazaryeri platformu sunan Mirakl taraf\u0131ndan Londra\u2019da Platform Pioneer Summit World Tour Konferans\u0131 ger\u00e7ekle\u015ftirildi.<\/p>\n

Teknosa Genel M\u00fcd\u00fcr\u00fc Sitare Sezgin\u2019in de konu\u015fmac\u0131 olarak yer ald\u0131\u011f\u0131 konferansta  pazaryeri platformlar\u0131na dair en son trendler ve stratejiler tart\u0131\u015f\u0131ld\u0131. Konferans\u0131n hemen ard\u0131ndan ise uluslaras\u0131 markalar\u0131n \u00f6d\u00fclle bulu\u015ftu\u011fu Pioneer Awards \u00f6d\u00fcl t\u00f6reni d\u00fczenlendi. Teknosa, d\u00fcnyan\u0131n \u00f6nde gelen markalar\u0131n\u0131n s\u0131raland\u0131\u011f\u0131 bu t\u00f6rende pazaryeri i\u015f modeliyle ‘\u00d6l\u00e7eklendirme Ba\u015far\u0131s\u0131’ \u00f6d\u00fcl\u00fcne lay\u0131k g\u00f6r\u00fcld\u00fc. \u015eirket ad\u0131na \u00f6d\u00fcl\u00fc konferans kapsam\u0131nda kat\u0131l\u0131mc\u0131larla pazaryeri d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funu payla\u015fan Teknosa Genel M\u00fcd\u00fcr\u00fc Sitare Sezgin, Dijital Ticaret ve Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Emre Kurto\u011flu, Kategori Y\u00f6netimi ve Tedarik Zinciri Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Cenk Yenginer ve Dijital Ticaret Kanallar\u0131 Grup M\u00fcd\u00fcr\u00fc Tahir Y\u0131ld\u0131z ald\u0131.<\/p>\n

Teknosa, ge\u00e7ti\u011fimiz y\u0131l \u015eubat ay\u0131nda fiziksel ma\u011fazalar\u0131 olan dijital bir platforma d\u00f6n\u00fc\u015fme hedefiyle T\u00fcrkiye\u2019de kendi sekt\u00f6r\u00fcndeki ilk pazaryeri i\u015f modelini hayata ge\u00e7irdi. 2022 \u015fubat ay\u0131ndan bu yana \u00fcr\u00fcn \u00e7e\u015fitlili\u011fini yakla\u015f\u0131k 26 kat art\u0131rarak 130 bine \u00e7\u0131karan \u015eirket, online platformunun trafi\u011fini de yakla\u015f\u0131k %50 oran\u0131nda art\u0131rm\u0131\u015ft\u0131r. <\/p>

\"\"<\/a><\/div>\n
\"\"<\/a><\/div>","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye\u2019de sekt\u00f6r\u00fcn\u00fcn ilk teknoloji odakl\u0131 pazaryerini hayata ge\u00e7iren Sabanc\u0131 Holding i\u015ftiraklerinden Teknosa Londra’dan \u00f6d\u00fclle d\u00f6nd\u00fc.  B2B ve  B2C i\u015fletmeler i\u00e7in pazaryeri platformu sunan Mirakl taraf\u0131ndan Londra\u2019da Platform Pioneer Summit World Tour Konferans\u0131 ger\u00e7ekle\u015ftirildi. Teknosa Genel M\u00fcd\u00fcr\u00fc Sitare Sezgin\u2019in de konu\u015fmac\u0131 olarak yer ald\u0131\u011f\u0131 konferansta  pazaryeri platformlar\u0131na dair en son trendler ve stratejiler tart\u0131\u015f\u0131ld\u0131. Konferans\u0131n hemen ard\u0131ndan ise uluslaras\u0131 markalar\u0131n \u00f6d\u00fclle bulu\u015ftu\u011fu Pioneer Awards \u00f6d\u00fcl t\u00f6reni d\u00fczenlendi. Teknosa, d\u00fcnyan\u0131n \u00f6nde gelen markalar\u0131n\u0131n s\u0131raland\u0131\u011f\u0131 bu t\u00f6rende pazaryeri i\u015f modeliyle ‘\u00d6l\u00e7eklendirme Ba\u015far\u0131s\u0131’ \u00f6d\u00fcl\u00fcne lay\u0131k g\u00f6r\u00fcld\u00fc. \u015eirket ad\u0131na \u00f6d\u00fcl\u00fc konferans kapsam\u0131nda kat\u0131l\u0131mc\u0131larla pazaryeri d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funu payla\u015fan Teknosa Genel M\u00fcd\u00fcr\u00fc Sitare Sezgin, Dijital Ticaret ve […]<\/p>\n","protected":false},"author":1,"featured_media":21493,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21492","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/21492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=21492"}],"version-history":[{"count":0,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/21492\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/21493"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=21492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=21492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=21492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}