{"id":14021,"date":"2022-01-15T10:34:07","date_gmt":"2022-01-15T10:34:07","guid":{"rendered":"https:\/\/by-tv.co.uk\/?p=14021"},"modified":"2022-01-15T10:34:07","modified_gmt":"2022-01-15T10:34:07","slug":"getirin-kurucusu-nazim-salur-londrada-6-rakibimizin-toplaminin-2-kati-is-yapiyoruz","status":"publish","type":"post","link":"https:\/\/by-tv.co.uk\/en\/getirin-kurucusu-nazim-salur-londrada-6-rakibimizin-toplaminin-2-kati-is-yapiyoruz\/","title":{"rendered":"Getir&#8217;in kurucusu Naz\u0131m Salur: Londra&#8217;da 6 rakibimizin toplam\u0131n\u0131n 2 kat\u0131 i\u015f yap\u0131yoruz"},"content":{"rendered":"<p><strong>T\u00fcrk Sanayicileri ve \u0130\u015f \u0130nsanlar\u0131 Derne\u011fi (T\u00dcS\u0130AD)<\/strong> taraf\u0131ndan bu y\u0131l ikincisi \u00e7evrim i\u00e7i olarak ger\u00e7ekle\u015ftirilen ve &#8216;Oyunun Kurallar\u0131 De\u011fil, Kendisi De\u011fi\u015fti&#8217; temas\u0131yla d\u00fczenlenen <strong>Dijital T\u00fcrkiye Konferans\u0131<\/strong> devam ediyor.<\/p>\n<p><strong>Konferans kapsam\u0131nda d\u00fczenlenen oturumda T\u00dcS\u0130AD Ba\u015fkan Yard\u0131mc\u0131s\u0131 ve Fiba Grubu Y\u00f6netim Kurulu Ba\u015fkan\u0131 Murat \u00d6zye\u011fin&#8217;in sorular\u0131n\u0131 yan\u0131tlayan Getir Kurucusu Naz\u0131m Salur, Getir&#8217;in 2015 y\u0131l\u0131ndaki kurulu\u015f s\u00fcrecini ve bu fikrin nas\u0131l do\u011fdu\u011funu anlatt\u0131.<\/strong><\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">Europe&#8217;s biggest rapid-delivery app is setting its sights on the U.S. <a href=\"https:\/\/t.co\/XKdKAib1lA\">https:\/\/t.co\/XKdKAib1lA<\/a><\/p>\n<p>\u2014 Naz\u0131m Salur (@NazimSalur) <a href=\"https:\/\/twitter.com\/NazimSalur\/status\/1473290462379352073?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">December 21, 2021<\/a><\/p><\/blockquote>\n<p><script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\nSalur, ba\u015flang\u0131c\u0131n 2012&#8217;de BiTaksi ile oldu\u011funu, insanlara 3 dakikada taksi ula\u015ft\u0131r\u0131r konuma geldikleri BiTaksi&#8217;nin ekran\u0131na bakarken b\u00f6yle bir fikrin do\u011fdu\u011funu belirterek, &#8220;Taksi bir tane ihtiya\u00e7, insanlar\u0131n ba\u015fka bir s\u00fcr\u00fc ihtiyac\u0131 var. Neden 10 dakikada insanlar\u0131n ihtiya\u00e7lar\u0131n\u0131 g\u00f6t\u00fcrmeyelim&#8217; dedim. Evde otururken bir pazar g\u00fcn\u00fc bir saniyede akl\u0131ma geldi. Pazar ara\u015ft\u0131rmas\u0131 yaparak ortal\u0131kta neye ihtiya\u00e7 var diye d\u00fc\u015f\u00fcnerek akl\u0131m\u0131za gelen bir giri\u015fim de\u011fil.&#8221; \u015feklinde konu\u015ftu.<\/p><div id=\"briti-2441647046\" class=\"briti-icerik\" style=\"margin-top: 5px;margin-bottom: 5px;\"><a href=\"https:\/\/piaryum.com\/services\/\" aria-label=\"piaryum banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/Gemini_Generated_Image_g5yqr1g5yqr1g5yq.jpg\" alt=\"\"  width=\"2064\" height=\"1152\"   \/><\/a><\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Ekip arkada\u015flar\u0131 ile \u00e7al\u0131\u015fma k\u00fclt\u00fcr\u00fcne ili\u015fkin soru \u00fczerine Salur,&nbsp;<em><strong>&#8220;Nas\u0131l ki iyi yemek iyi malzemeyle pi\u015fer. \u0130yi bir \u015firket iyi \u00e7al\u0131\u015fanlarla olur&#8221;<\/strong><\/em>&nbsp;ifadesini kulland\u0131.<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"banner\" data-position=\"1\">&nbsp;<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">\u015eirket de\u011ferinin y\u00fczde 99.5&#8217;ten fazlas\u0131n\u0131n iyi bir fikir etraf\u0131nda toplad\u0131klar\u0131 iyi insanlardan olu\u015ftu\u011funu aktaran Salur, hem karakter olarak hem de mesle\u011finde iyi olan insanlar\u0131 bir araya getirdiklerini, iyi insanlar\u0131 \u00e7ekmeye devam ettikleri s\u00fcrece var olabileceklerini s\u00f6yledi.<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"h2\">\n<h2 class=\"article__h2\">&#8216;T\u00fcrkiye&#8217;den de bu i\u015f \u00e7\u0131kar&#8217;<\/h2>\n<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Naz\u0131m Salur,&nbsp;<em><strong>&#8220;Amazon 8 \u00fclkeye 13 y\u0131lda gitmi\u015f. Getir, hem T\u00fcrkiye&#8217;de 81 ilde hizmet veriyor hem de bir y\u0131lda d\u00fcnyada 8 \u00fclkeye ula\u015fm\u0131\u015f. Bunun hikayesini payla\u015fabilir misiniz?&#8221;<\/strong><\/em>&nbsp;\u015feklindeki soru \u00fczerine, <a href=\"https:\/\/getir.uk\" target=\"_blank\" rel=\"noopener\">Getir<\/a>&#8216;in b\u00fcy\u00fcme stratejisine de\u011findi.<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Salur, bu ba\u015far\u0131y\u0131 \u00e7ok say\u0131da iyi insanla yapt\u0131klar\u0131n\u0131 belirterek, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"quote\">\n<div class=\"article__quote\">\n<div class=\"article__quote-bg\">\n<div class=\"article__quote-bg-line\">&nbsp;<\/div>\n<\/div>\n<div class=\"article__quote-text\">&#8220;\u0130\u015fi kendi i\u015fi gibi g\u00f6ren, gece g\u00fcnd\u00fcz bu i\u015fe g\u00fc\u00e7 veren bir grup var bizde. Getir&#8217;de ortalama ya\u015f\u0131m\u0131z da 28. Getir&#8217;de, 40&#8217;l\u0131 ya\u015flar\u0131n \u00fcst\u00fcnde insan say\u0131s\u0131 \u00e7ok fazla de\u011fil. \u0130\u015f zor ancak bir taraftan da zevkli. Zevkli olunca i\u015f gibi olmuyor asl\u0131nda. Arkada\u015flar da i\u015f gibi yapm\u0131yor. Birbirimize \u00e7ok s\u00f6ylemesek de hani &#8216;T\u00fcrkiye&#8217;den bu i\u015f \u00e7\u0131kar m\u0131 \u00e7\u0131kmaz m\u0131&#8217; gibi \u015f\u00fcpheler var ya&#8230; Biraz inada bindiriyoruz i\u015fi. &#8216;\u00c7\u0131kar karde\u015fim, niye \u00e7\u0131kmas\u0131n yani.&#8217; Teknoloji bazl\u0131 bir i\u015f. T\u00fcrkiye&#8217;den de \u00e7\u0131kar. Hem de hani onlar\u0131n yapt\u0131\u011f\u0131 bir i\u015fi yaparak de\u011fil. Daha onlar\u0131n yapmad\u0131\u011f\u0131 bir i\u015fi ak\u0131l ederek de buradan bir i\u015f \u00e7\u0131kar.&#8221;<\/div>\n<\/div>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/enTl70CFxjk\" width=\"1271\" height=\"715\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div class=\"article__block\" data-type=\"h2\">\n<h4 class=\"article__h2\">&#8216;Londra&#8217;da 6 rakibimizin toplam\u0131n\u0131n 2 kat\u0131 i\u015f yap\u0131yoruz&#8217;<\/h4>\n<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Getir Kurucusu Salur, Londra&#8217;da ge\u00e7en y\u0131l\u0131n ocak ay\u0131 sonunda i\u015fe ba\u015flad\u0131klar\u0131n\u0131 an\u0131msatarak,&nbsp;<em><strong>&#8220;Orada 6 tane rakip vard\u0131. \u015eu an biz 6 rakibin toplam\u0131n\u0131n iki kat\u0131 i\u015f yap\u0131yoruz. Daha bir sene de dolmad\u0131. Yani gitti\u011fimiz zaman da oradaki zay\u0131f bir oyuncu olmak \u00fczere gitmiyoruz. Gidip ger\u00e7ekten kuvvetli bir i\u015f yapmaya \u00e7al\u0131\u015f\u0131yoruz. Bunun i\u00e7in kayna\u011f\u0131m\u0131z da var. Kayna\u011f\u0131 korkmadan kullan\u0131yoruz. Buradaki motivasyon, yani \u015firketin ana hedefi b\u00fcy\u00fcme \u00fczerine \u015fu anda. Tabii ki uzun vadeli hedefimiz, karl\u0131l\u0131k ve kardan de\u011fer yaratmak&#8221;<\/strong><\/em>&nbsp;ifadelerini kulland\u0131.<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"banner\" data-position=\"2\">&nbsp;<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Salur, bu i\u015fe ilk karar verirken ayn\u0131 isimle yurt d\u0131\u015f\u0131na \u00e7\u0131kmaya karar verdiklerini s\u00f6yledi.<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"h2\">\n<h4 class=\"article__h2\">&#8216;Start-up&#8217;lar\u0131 satmak i\u00e7in de\u011fil, d\u00fcnyada b\u00fcy\u00fctmek i\u00e7in yapal\u0131m&#8217;<\/h4>\n<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Naz\u0131m Salur, yat\u0131r\u0131mc\u0131lar\u0131n ilgisine ili\u015fkin soru \u00fczerine, ilk d\u00f6nemde yerli ve yabanc\u0131 yat\u0131r\u0131mc\u0131lardan ilgi g\u00f6rmekte zorland\u0131klar\u0131n\u0131, sonra yat\u0131r\u0131mc\u0131 say\u0131s\u0131n\u0131n h\u0131zla artt\u0131\u011f\u0131n\u0131 vurgulad\u0131.<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Son yapt\u0131klar\u0131 3 yat\u0131r\u0131m turunda hep d\u0131\u015far\u0131da birilerinin kald\u0131\u011f\u0131n\u0131, bir sonraki turda onlar\u0131n hemen gelece\u011fini aktaran Salur, bunlar\u0131n sonraki tur i\u00e7in masa ay\u0131rtt\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"banner\" data-position=\"3\">&nbsp;<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\">Salur, giri\u015fimcilere neler tavsiye etti\u011finin sorulmas\u0131 \u00fczerine, i\u015fi kurarken birka\u00e7 y\u00fcz detay oldu\u011funu d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fc ifade ederek, \u015funlar\u0131 kaydetti:<\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\"><em>&#8220;Ancak ilerledik\u00e7e \u00e7ok ba\u015fka detaylar \u00e7\u0131kt\u0131. Onlar\u0131 da \u00e7\u00f6zmemiz gerekti ve hala da \u00e7\u0131k\u0131yor. \u0130lerledik\u00e7e yeni detaylar ve zorluklar \u00e7\u0131k\u0131yor. \u0130yi bir start-up&#8217;ta beklenmeyen bir s\u00fcr\u00fc \u015fey \u00e7\u0131kacakt\u0131r. Yeni start-up kuran arkada\u015flar, ba\u015ftan her \u015feyi hesaplayabileceklerini hi\u00e7bir zaman zannetmesinler.<\/em><\/div>\n<\/div>\n<div class=\"article__block\" data-type=\"text\">\n<div class=\"article__text\"><em>\u00c7abuk pes etmesinler. Bu, bir k\u0131sa mesafe yar\u0131\u015f\u0131 de\u011fil, bir maraton. \u0130yi \u015firketler 10 ila 20 y\u0131lda ortaya \u00e7\u0131k\u0131yor. Teknolojide de bu b\u00f6yle. 20 y\u0131ll\u0131k perspektifle bakmak laz\u0131m. \u0130kinci tavsiye &#8216;Ben bunu yapar\u0131m, birka\u00e7 sene sonra da satar\u0131m&#8217; diye yapmas\u0131nlar. Bu biraz in\u015faat i\u015fi gibi. Oturmak i\u00e7in ev yapmakla, satmak i\u00e7in ev yapmak aras\u0131nda fark var. Oturmak i\u00e7in yap evi, sa\u011flam yap. Bir g\u00fcn satmak istiyorsan yine satars\u0131n.&#8221;<\/em><\/div>\n<div>&nbsp;<\/div>\n<div>Kaynak:Sputnik<\/div>\n<\/div>\n<\/div>\n<div id=\"briti-1162018616\" class=\"briti-icerikten-sonra_2\" style=\"margin-top: 25px;margin-bottom: 25px;\"><a href=\"https:\/\/wa.me\/message\/NDZLLIOQT4H3O1\" aria-label=\"bytv reklam banner\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/by-tv.co.uk\/wp-content\/uploads\/2025\/12\/bytv-reklam-banner.jpg\" alt=\"\"  width=\"2376\" height=\"1008\"   \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>T\u00fcrk Sanayicileri ve \u0130\u015f \u0130nsanlar\u0131 Derne\u011fi (T\u00dcS\u0130AD) taraf\u0131ndan bu y\u0131l ikincisi \u00e7evrim i\u00e7i olarak ger\u00e7ekle\u015ftirilen ve &#8216;Oyunun Kurallar\u0131 De\u011fil, Kendisi De\u011fi\u015fti&#8217; temas\u0131yla d\u00fczenlenen Dijital T\u00fcrkiye Konferans\u0131 devam ediyor. Konferans kapsam\u0131nda d\u00fczenlenen oturumda T\u00dcS\u0130AD Ba\u015fkan Yard\u0131mc\u0131s\u0131 ve Fiba Grubu Y\u00f6netim Kurulu Ba\u015fkan\u0131 Murat \u00d6zye\u011fin&#8217;in sorular\u0131n\u0131 yan\u0131tlayan Getir Kurucusu Naz\u0131m Salur, Getir&#8217;in 2015 y\u0131l\u0131ndaki kurulu\u015f s\u00fcrecini ve bu fikrin nas\u0131l do\u011fdu\u011funu anlatt\u0131. Europe&#8217;s biggest rapid-delivery app is setting its sights on the U.S. https:\/\/t.co\/XKdKAib1lA \u2014 Naz\u0131m Salur (@NazimSalur) December 21, 2021 Salur, ba\u015flang\u0131c\u0131n 2012&#8217;de BiTaksi ile oldu\u011funu, insanlara 3 dakikada taksi ula\u015ft\u0131r\u0131r konuma geldikleri BiTaksi&#8217;nin ekran\u0131na bakarken b\u00f6yle bir fikrin do\u011fdu\u011funu belirterek, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14022,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[2609,3623,2610],"class_list":["post-14021","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel","tag-getir","tag-getir-londra","tag-nazim-salur"],"_links":{"self":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/14021","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/comments?post=14021"}],"version-history":[{"count":0,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/posts\/14021\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media\/14022"}],"wp:attachment":[{"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/media?parent=14021"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/categories?post=14021"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/by-tv.co.uk\/en\/wp-json\/wp\/v2\/tags?post=14021"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}